
More than just animation video production company
Different types of videos only from us
We’ve created many types of animation video content over the years and these are the most requested ones. Need something different? Everything is custom made with us so just let us know how we can help you out.

EXPLAINER VIDEOS
Convert more leads with these short animated videos that explain a product or service
Explainer videos are short animated videos that help to illustrate complex ideas in simple, engaging, and meaningful ways in less than 2 minutes. Being one of the most potent resources for content marketers today, they are aimed at describing your company’s products (or services) in a way that resonates with your target audience’s pain-points — introducing your solution as the best solution.
Using an explainer video can help your company generate leads, reduce bounce rates, foster brand awareness, and increase conversions. All from a single piece of video content. Not a bad deal, huh? Get to know us more you may also checkout our packages for affordable offers Get In Touch Today

ANIMATED VIDEO SERIES
A series of videos with a common theme and goal.
Videos are like donuts. You could eat just one, but who’d want to stop there? No, seriously!
A video series is a set of different animated videos that are aligned under the same theme and branding. A carefully developed video series combining different pieces of content and rolled out in planned stages can be a marketing force to be reckoned with.
Video series open new possibilities in the realm of compelling content marketing story telling. Perfect for companies looking to set up long-term marketing objectives.

EDUCATIONAL VIDEOS
Position your brand as an expert in the industry while driving organic views.
As you can probably imagine, educational videos are meant to educate your audience (shocking, I know). They are usually 2 minutes long and revolve around your audience’s specific pain points (a problem they want to solve, or a topic that interests them) and provide valuable information that helps them understand your solution.
By using educational videos, you can establish your company as an authority in your niche while turning your brand into a reliable resource to be revisited. Improved brand recognition, positioning, or ranking are just some of the great benefits from these types of animated videos.
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TUTORIAL/ HOW-TO VIDEOS
Show how your product or service works and build trust towards your product.
Tutorial videos – also called How-to-Videos – revolved around a process, and how to accomplish it following a step-by-step format. The length might vary but it’ll typically be around 2 minutes or more.
The goal of these type of videos is to show how your product looks like and how it actually works so people can get excited and take the next step into making the final purchase.
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We also have services like website design and SEO.

COMMERCIAL ADS
Short animated video ads to generate brand awareness and increase conversions.
Animated commercial ads are short 10 to 30-second videos focused on promoting your company’s products and services. Unlike other types of marketing videos, great video ads don’t shy away from the fact that they are trying to sell something. They embrace it, finding new and innovative ways to carry your message, and being entertaining at the same time.
Animated video ads can raise brand awareness and conversions, and when it’s fully animated it allows full customization which will enhance your branding and relate better with your target audience.
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contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.

INTERNAL VIDEOS
Transform the way you communicate with your team.
Internal communications videos are short animated videos that make sharing vital information within your company, a breeze.
These types of videos give you a perfect way to deliver critical data to your employees, saving hours of work and avoiding mistakes.
Internal videos help you with the often challenging and essential task of keeping everybody on the same page.
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contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.

Explainer Videos
Explain your business, product, or idea with animated explainer videos. An explainer video animation is your elevator pitch — the why-we-matter short and sweet message. We’ll simplify your message to the level your audience can understand.

Startup Videos
Find out how our Startup video production services can help you create an explanatory or demo video for your Startup company. We’ve worked with startups in multiple industries making product startup videos that stick. Launch your Startup with video today.

Nonprofit Video
Some of the best nonprofit videos tag on our heartstrings and appeal to our emotional side, compelling us to support the cause. Fundraising videos for nonprofit tend be be the most common. We’re ready to champion your cause with a whiteboard explainer video.

Branded Videos
Make branded videos that drive a desired message whilst keeping your brand in the background. Content marketing is an essential component of every marketing strategy. You can create sponsored non-sales animation videos that can potentially drive traffic to your business and improve brand visibility.

Product Demo Video
A product demo video helps you demonstrate how to use your product effectively. Take the time to explain how your product works in a simple product animation video. The result is more satisfied clients and a healthy bottom line.

Educational Videos
Simplify life with easy-to-understand education videos. Why? Because people retain 80% more information with video than when they read. Educational videos should always be an integral part of your online marketing mix.

Training Video
Training animated videos are great for training your team or educating your audience. Learning is easier when both visual and auditory senses are stimulated. Our video animation services help your audience can learn more effectively.

Video Advertising
Online Video Advertising has paved the way for smaller businesses to use animated video commercials at a fraction of the cost of TV airtime. YouTube Commercials and Facebook Video Ads can get your business in front of the right customers.

Marketing Video Production
Video Marketing is the most powerful tool for online business promotion in industries like real estate, finance, technology, etc. It should be the central focus on your marketing strategy, why? because when carefully executed it marketing animation videos delivers tangible results.

Presentation Video
Now with power of animation videos you to make a video presentation with engaging animation, highlighting all the key factors that make your product or service awesome. Make an animated presentation video that’s also a great sales. tool

Video Animation
Our video animation services are not limited to any type of video like motion graphics. You can leverage the power of video and to create a compelling message. We’ll set realistic goals and develop a winning video marketing strategy that incorporate well-crafted animation videos.

Corporate Videos
Corporate animation videos are an essential component of online marketing. Create an animated video that delivers a positive image, humanizes your brand, and builds trust. Our Corporate Video Production services will help you do just that.
Social media animations
Why social media animations are essential to any marketing strategy
The rise of video makes it a vital part of every marketing strategy — especially on social media. According to experts, video is one of the best tools to take your business to the next level, as on Facebook alone, videos receive 8 billion views a day. Gary Vaynerchuk summed it up nicely. The single most important strategy in content marketing today is video. Whether it’s video on Facebook, Twitter, Snapchat or Youtube, the content you need to be thinking about creating and marketing on social for your business is video. Period. 7 tips to creating effective social media animations 1: Go native! Facebook, LinkedIn, Twitter and others are great platforms for sharing videos and engaging with your target audience. However, when doing so, it’s better to upload and share native videos on these sites vs. posting YouTube links or links to other sites or articles where your video may be. Why? Because it has been found that native videos perform 10x better on Facebook when compared to YouTube links. That’s because native videos begin to play automatically as you scroll down through your feed, catching peoples’ eye while YouTube vides need to be manually played. Also, native videos play inside of the social media environment, while YouTube videos play on an external page 2: Keep them short For better engagement, try creating short, bite-size videos. When done right, social media animations can help your brand attract attention and create online brand awareness. This is especially important on Twitter, Facebook and Instagram where research shows that the best performing videos are 1 minute or under. Why do shorter social animations work better? One of the most obvious reasons is the fact that they are shorter and more “digestible.” They don’t consume much of your time and are easy to “snack” on. Successful social media content revolves around instant gratification, because social media users today want to: Consume content without wasting much time Keep track of what’s going on around them Be informed on trending topics Get entertained quickly before moving on Short social media animations are perfect for people who are looking for useful information but are too busy to spend a lot of time on it. They want to consume it on the move, while they are on their mobile devices…and it’s important to note that 80% of the social media content is being consumed via mobile devices. 3: Grab their attention in the first few seconds Let’s be honest. Most people have short attention spans, especially in today’s hyper-connected world with distractions at every turn. That’s why you need to do whatever you can to grab the your viewers’ attention within the first few seconds of your social media animation. Unlike a longer explainer video that you might post on Youtube, you don’t have 30 or 40 seconds to get to the pay off of you video on social media. 4: Add subtitles and/or text Subtitles and/or on screen text play an important role in social media animations. That’s because nearly 85% of the videos that are being autoplayed on social media are viewed without sound. This is understandable given that most users check their socials in public, they obviously wouldn’t want to draw attention to what they are watching. So be sure the subtitles in your social media videos are readable if you’re using a voice over or build your story exclusively with images, onscreen text and music (no voice over). 5: Keep your message focused Posting a video on social media isn’t dissimilar to a conversation: you can only discuss one thing at a time. Otherwise your audience will quickly lose interest. Your social media animations should be telling the story that leaves viewers wanting more. If you’re adding something to the video that doesn’t contribute directly to the call to action (see below), you may want to consider removing it. Since your social media animations are short, it’s fairly to start a lot of conversations with different messages on an ongoing basis 6: Include a Call-to-Action No matter where you’re posting your social media animation, you should always have a goal for your video. This typically involves user action, whether you’re driving traffic to your site, purchasing a product or sharing your video. Your call to action is your virtual handshake with your viewers. Since these videos are short and sweet, you then need to direct them to take the desired action once they’ve finishing watching. Something as simple as “to find out more visit here” may be all that is necessary. 7: Leverage your current assets If making social media animations seems intimidating don’t worry. You likely already have more content to work with than you think. You can use your current assets that can be converted into interesting social media video content. Tap into your FAQ page, for instance. You can create several “bite-size” pieces from there alone. If you’ve created infographics in the past, that’s another great source of content for your social media animations. If you have ebooks or whitepapers, consider making a short trailer for them. With a little thinking, you can come up for some great content ideas! How Amazingvideoadz can help While there are no shortage of do-it-yourself tools to create social media animations or social media video content, they can be cumbersome to learn and require a lot of trial and error in order to produce exactly what you’re looking for. Most rely on templates that may restrict you when trying to develop the perfect message and visuals for your audience. Plus, while they may offer a free trial to get started, you’ll need to pay a fee to remove their branding and use yours and the prices normally considerably depending on the monthly volume of videos you’d like to create. Amazingvideoadz social media animations are custom-made to your unique needs and visual preferences. We do all the heavy-lifting so you can focus on growing your business with effective social media efforts…instead of sweating through messy tools to produce mediocre-looking content! Examples of social media animations The samples below reflect our social media animation offering. Each includes text, key images and music. They are designed to appear in social feeds, where the volume is off by default, therefore there is no voice over. You’ll see that they utilize a square format vs. the more traditional landscape format. This is to optimize them for viewing on platforms like Facebook or Instagram which are often viewed on mobile phones. We also recommend keeping them short and sweet as in our own “Fact Bombs.” If you need to add more content, that’s possible too but we suggest keeping it to the 60-90 second range max as in the example we created for the University of Michigan’s AlumniAdvantage program.
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We also have services like website design and SEO.
You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Animated Commercials & Animated Video Ads
Animated commercials & animated video ads can be a highly effective way to boost your business online and off, while saving big-time money. At amazingvideoadz, we certainly don’t have anything against using humans in live-action advertisements but sometimes humans simply aren’t the best choice for your needs (or budget). Cartoons or animations can capture attention and connect with viewers in friendly, entertaining way. Animated video ads are also great for strumming viewers’ heartstrings or tackling difficult subjects. For example, Melbourne’s “Dumb ways to die” animated safety campaign won countless awards while racking up millions of views. If you haven’t seen it, check it out here:
Why Animated Video Trumps Text
Have you ever found yourself watching one of those animated video advertisements online or even on TV and thought, “OMG, that’s exactly what I need for my business!? Well, you’re not alone. Videos have been proven to be more engaging than text in countless studies. Here’s just a small sampling: Viewers retain 95% of a message in a video vs. just 10% reading it in text– (Source) Adobe found that 51.9% of marketing professionals worldwide name video as the type of content with the best ROI. (Source) People are 4x more likely to watch a video about a product than read about it– (Source) One study showed how simply putting an animated video on a web-page increased engagement by 86%. (Source) This study found that a post with a video gets nearly 300% more engagement than a post with text alone. (Source) Here’s something even more fascinating I learned from Neil Fleming. (Feel free to use it at your next cocktail party!) Neil Fleming, a professor from Lincoln University in New Zealand and studied over 9000 classroom lessons to find how people consume information and learn most effectively. Through his research, Fleming discovered that we learn via three different modes: visual, auditory and kinesthetic (dynamic movement). Viewed through the lens of Fleming’s research, the reason why animated videos are so much more engaging than text is simple: an animated videos engage all 3 learning modes of your brain, simultaneously! Visuals? Check! Soundtrack (voice over, music etc.)? Yep! Dynamic movement? Bingo! The Strengths Of Animated Video vs. Live Action As we mentioned, live-action certainly has plenty of pros when it comes making a video advertisement. Live-action is humanizing and personal. It shows how things look and work, in real-world situations. It’s perfect for highlighting the beauty of a products, physical spaces such as hotel rooms or resorts…and much more. But there’s a reason why commercial animation has become so popular in recent years. Let take a closer look at just a few strengths of animated videos vs. live-action videos: It’s excellent at simplifying things: There’s a reason why explainer animations exist. That’s because one of animation’s strengths lies in its ability to explain complicated ideas quickly and easily. If you want to get educate your audience on a complex subject, animation can be far better than live-action at boiling down your message into the most important and relevant points. That’s why so tech companies these days (often selling complex softwares or cloud-based services) have taken to producing animations to explain their value proposition to customers. It’s more flexible & provides great creative freedom: Did you watch the wildly successful “Dumb ways to die” video at the top of this page? Try doing that one live-action! And that’s the point: animation can look and sound any way you want it to. Quite literally, if you can imagine it, you can animate it. While live-action is constrained by what is physically possible and what’s feasible according to budget, there’s no “‘impossible” in animation. Does your corporate video call for dancing unicorns? Animation is the answer. Want to show a scene with a character swimming among sharks? Animation makes that possible (imagine filming such a scene!). No matter whether it’s 2D, 3D, hand-drawn or whatever, animation provides a powerful, infinitely flexible canvas on which a business can express their story. It’s better at expressing more abstract information: live action is probably more effective at advertising tangible products as mentioned above but animation is better suited to advertising more intangible products and services. When customers need to know how the process works step-by-step, especially if you’re offering a complicated tech-based product or service, animation can bring this to life in ways that would be much more difficult in live action video. It’s easier to update: Need to make changes to your video later on? That can be tricky with with live action (without expending serious time and money. Updating animation is simpler, easy and cheaper…without the headaches and expenses involved with reshooting scenes. After reviewing the above, it should be no wonder why so many large corporations such as Google, Facebook and Apple (with pockets deep enough to do anything they chose!) are adding animated commercials and animated video ads as a standard part of their marketing mix. Below are animated commercial examples that each of these three companies have done in the past couple of years:
What’s The A Difference Between Animated Explainer Videos And Animated Commercials?
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contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Whiteboard Video Maker That Drives Real Results
As a top custom whiteboard video maker, we understand that whiteboard videos are one of the most effective tools for delivering compelling content.. Use whiteboard video content to explain your business, promote your product or cause, and tell a captivating story. We’ve created hundreds of videos for businesses around the world creating engaging content that drives results. Request a free consultation or quotation for your next project. Whiteboard Video Examples Here are some custom whiteboard animation explainer video studio examples we’ve created for businesses and nonprofit organizations. All our whiteboard videos are custom made and unique only to your organization and the story you want to tell. City of Delta Eat The Eight Yukon Employees Union Testimonial created a great explainer video for us on short notice. He was extremely responsive and completely understood what we needed. We would definitely recommend Creamy Animation to anyone who’s looking for honest advice, precision and fast delivery. Audrey Davis Director, Strategic Initiatives | BDC Explainer Video Client Wistia video thumbnail Motion Graphics Whiteboard Videos and How They Work Whiteboard video production involves capturing hand drawn illustrations as they are hand drawn on a white board. It’s an intuitive way to convey your message with visual illustrations unfolding on screen. When done right, a whiteboard video is an effective way to create the best how-to-videos, product videos, and animated explainer videos for business. A company presentation video is typically your first step into the video marketing space. With whiteboard animation you can easily create a marketing video that grabs the attention of potential customers and increase conversion rates. Every great whiteboard video starts with a killer explainer video script. Use videoscribe style videos as a video marketing tool for your company. Whiteboard videos with hand drawn animation become an intuitive communication tool that helps businesses create high quality content that’s sharable on social media and other digital platforms. Whiteboard Videos and How Much They Cost So how much does a custom whiteboard animation video cost? Well, the production costs for making a whiteboard animation depends on several variables. The most common things we consider are the complexity of the story we’re telling and the quality of visuals we’re creating, which could be either be simple or more realistic looking. Another important factor is the length of your video, which adds to the time it takes to produce the animation. Our hand drawn whiteboard video cost structure is pretty simple. Our cheap whiteboard animation starts from $2K if you’re looking for a simple but affordable. Take a look at our explainer video cost page for more on our production cost guidelines. Whiteboard Video Maker As a custom whiteboard video maker, we understand that professionals in the Medical industry are beginning to realize that healthcare video production plays a critical role in helping people navigate the industry’s complex system. Many other industries including fortune 500 companies use whiteboard animation to make presentation videos and other marketing video content. The typical whiteboard video company uses a static hand to simulate hand drawing on a whiteboard. This custom whiteboard animation style is the most efficient production style. This whiteboard video production style was made popular by UK based organization, RSA, that was looking for a unique method to share world-changing ideas. One method you can use to make a custom whiteboard video is to film an illustrator drawing images in real time. Another way is to draw the illustrations then animate them. The later method is more effective because you have greater control and can manipulate the way the images appear on the white board with greater precision. In a nutshell, this is our short tutorial on how you make a whiteboard video. If you’re looking for a superior way to tell a compelling story about your business or product, we’re ready to listen and work with you to tell that story with video. We’re one of the top whiteboard video creators in in the industry, creating awesome video content that captivates your audience and delivers a compelling message, clearly and effectively. Whiteboard Videos – The Benefits We believe every business should make whiteboard video marketing a part of their overall marketing strategy. If you’re planning to make an explainer video or whiteboard animation for your organization, here’s list of some of the ways you stand to benefit. Whiteboard Video Production Whiteboard Videos Engage Visitors 58% more information is retained when both the visual and auditory senses are engaged. That means people are more likely to remember what they see in a video than what they read text. Whiteboard Video Maker Whiteboard Videos Build Trust When you tell a story that viewers can relate to, you build trust and come across as knowledgeable in your industry. Marketing videos help you do just that. whiteboard videos Use Whiteboard Videos to Boost Conversions An engaging whiteboard animated video on your website can increase your conversions by more than 50%, because video can convey your value proposition quickly and clearly, unlike ordinary text. Videoscribe Whiteboard Video Content Helps Increase Sales People don’t like buying what they don’t understand. Use whiteboard animated videos to convey your value proposition clearly and draw people closer to making a buying decision and boost your sales. Motion Graphics Whiteboard Video Animations for Business We make some of the best whiteboard explainer videos in the industry. Don’t just take our word for it, take look at our whiteboard style page. We use this whiteboard video production method because it allows greater innovation and helps us serve our customers better, faster, with excellent results. If you have a product or service that people have difficulty understanding, make a business explanation video. With their proven success in sharing ideas on just about anything, videoscribe videos have rapidly become a widely used tool. Businesses use whiteboard animation videos to explain what they do. Brands can use explainer videos to show how their product works. We’ve created explainer videos that have helped organizations from different industries harness the power of video marketing. If you have a product, service or idea that’s hard to explain, video scribe animation will do the job. The use of marketing whiteboard videos help businesses builds high quality content that grabs the attention of website visitors and improves conversions. Find out other animation styles like motion graphics, cartoon animation, we make on our styles page. Websites that use product videos provide better customer experience, with the visitor more likely to buy after watching their video. Check out some of our other services. Need a customized whiteboard video maker that creates result focused videos? request a consultation.
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Marketing Video Production
Video Marketing Ideas You Can Use Here’s a list of some video marketing ideas you can use in your business. Explainer Videos An animated explainer video is a short animated of live video that explains a business, product, or idea. This is the starting point of your video marketing efforts. It’s about helping your audience understand your business, the value you provide, and providing useful rich video content. People have short attention spans so engage your viewers early and get them excited about your the story you’re telling. Explainer videos are an essential component of every video marketing campaign. Creamy Animation has been in the business of explainer video production since 2010. Find out more about how to make marketing animation videos for your business. We produce character animation, motion graphics, whiteboard animation, live action, and other animated marketing video styles. Animation Marketing Videos Product Demo Videos Product demo videos enable customers to see how the product works before they buy it. This is a very effective way to sell products because it allows people to see the actual product in action. Depending on the type of product you’re demoing, you can use either live action or animation. Animation is quite flexible in that you can explain complex processes easily, create different scenarios in less time and on a smaller budget. A truly good product demo video goes beyond its the features and benefits and exhibits how it solves a common problem. Its professional, engaging, long enough to explain the product’s benefits and value proposition — but short enough to keep people engaged. Video Testimonials Testimonial videos are a surely way to get potential customers excited about your product or business. Even though it’s your customer raving about how you helped them, you need to provide some guidance on what to talk about — but no scripts please. A good testimonial begins by highlighting what the customer’s problem was, the process they went through in discovering and implementing the solution, and the end result of your solution. Basically it should about how you solved their problem. Lastly they can talk about why they think people should work with you or buy your product instead of your competitors. Thought Leadership Videos Introduce yourself as an expert in your industry with Thought Leadership or what’s commonly known as how-to videos. As you create and share more content on issues relevant to your industry, you become a resource for valuable information people can subscribe to. Having thought leadership marketing animation video content builds trust and drive sales. When people are making a buying decision, they’re inclined to buying from a company that shows to have greater industry knowledge. In your video marketing efforts, you’ll find that how-to videos that build expertise in an industry tend to be more effective than promotional videos. M arketing Animation VideosCorporate Videos Corporate videos are a multifaceted tool that will give your organization a voice. Customers want to understand who you are, your vision, and corporate values. Employees need to know the company’s corporate culture and purpose. You can communicate all that in a well crafted short marketing animation or live action video. Use video to introduce the company to new hires, train employees, or communicate to management and stake holders. Large corporations have for a long time used video to attract and hire new talent. The videos give walkthroughs of their offices and interview employees raving about working for that organization. Training and Educational Take the pain away from using a complex product or service with training video production. We all have bought products that you have to assemble from home, and at some point you get stuck and feel the instruction are not very clear. People sometimes return great products simply because they were too complex to use. This can easily be avoided with an instructional video that demonstrates how to use your product. Video is more effective in training your team because it stimulates both visual and auditory senses boosts information retention from 10% to 60%. Find out how we can help you create a training or tutorial video for your business. Our 3-Step Video Marketing Process Video Marketing Step #1 — Develop A Video Marketing Strategy We’re a video marketing agency that understands video strategy. We determine your goals, target audiences, message for each audience, and style of videos we should create. Highly targeted content has greater chance of success than generic content. We need to be very specific about who we’re creating the video for and what we want to achieve with your marketing animation videos. Next, we establish your video marketing goals, pinpoint metrics to measure your success, and create your video marketing funnel. Map out exactly how we want our audience to move further along the buyer’s journey to become customers. The video marketing strategy takes into consideration your needs, goals, audience, and budget for the project. Creating a single explainer video may not need a comprehensive strategy as opposed to creating a series of videos. Marketing Video Production Step #2 — Create An Animated or Live Action Video Now you need to find the right video production company to help produce your video. Unless you’re just looking to get your hands wet and experiment with video, you need to hire an experienced video producer to maximize return on your investment. We’ve worked with businesses and organizations from around the world — creating live action and animated videos. With more than 6 years experience creating videos for business, Amazingvideoadz will take your video from script development to production, delivery, and measuring results. Our collaborative approach to video production means you remain part of the team, providing approval in every stage of the process from start to finish. This means you know exactly what you’re getting — so there are no surprises. Video Marketing Company Step #3 — Deploy, Measure Results, Repeat Your video is complete and ready to launch. The first place most people would want to place their video is their website, depending on the type of video. To do this first upload your video on video hosting sites then embed that video on your website. Popular video hosting platforms like YouTube are ideal for promoting your business online. If you need to track view count, average engagement, geo-location, and other metrics, you’ll need to use platforms like Wistia and VidYard. Share your video on your social media accounts, then ask your employees, friends and family to share it. For greater visibility, optimize your video for search engines with an attractive thumbnail, proper description, tags and keywords. You need the right video marketing company that understand how video works and can take your business to the next level. We’ll give you a free consultation to get you started. Motion Graphics Digital Marketing Video Production Strategy An effective video production and marketing strategy is at the heart of any successful campaign. At amazingvideoadz Animation, our approach to video production marketing strategy is underpinned by three core factors: audience, branding, and optimization. Audience and Goals Your audience (customers) is the reason you are looking at online marketing video production. It follows, then, that understanding their needs and what actions you want them to take must be at the heart of the videos you commission. Understanding these factors is our first step in creating a strong marketing video production strategy for you. Branding Next, all videos must stay on-brand to remain relevant and drive brand awareness for your business. Our focus here is to ensure that the videos we create tell your story in the best way possible. Other things that also matter are colors, tone and voice, and culture. Optimization The final piece in the marketing video production strategy is optimization. Optimization involves elements like editing, voiceovers, localization, type of marketing video, publishing options, and others. The goal here is to ensure your marketing video has as significant an impact as possible when published. Video Marketing Content Styles Here atamazingvideoadz, we focus on four types of marketing video production styles: character-driven animation videos, motion graphics videos, live-action plus animation videos, and whiteboard animation videos. Character-driven Animation Marketing Videos Character-driven or cartoon animation videos use real-world scenarios to demonstrate your products or services. Producing such videos entails creating characters, a storyboard, and animating the story sequence. Motion Graphics Animation Marketing Videos Motion graphics animations are typically used to demonstrate a product’s functionality. They do this in a sequential tutorial-style format. A compelling voiceover is included to make the animated explainer videos more engaging. Live-Action Plus Animation Marketing Videos As the name suggests, live-action plus animation videos combine a person on camera with animation graphics. These YouTube-style videos show a person interacting with animated graphical elements. Such videos are great for product launches, video testimonials that incorporate data, and tutorials. Whiteboard Animation Marketing Videos Whiteboard animation marketing videos are our most popular video segment. With the growth in popularity of this type of video, businesses rely on whiteboard animations to unpack complex topics and explain highly nuanced ideas. Marketing Video Production Costs How much does animated marketing video production cost? Our marketing video production services start from $3,500 to $10,000+. While this varies from project to project, here are a few guidelines we use: Target Audience Different audiences respond to different types of videos. For example, Baby Boomers tend to respond better to live-action plus animation videos while Millennials respond better to whiteboard animation videos. Once we understand your target audience, we will be able to advise you on the type of video and hence, the cost of video production. Create video marketing content that converts. Video Style and Length The style you settle on will determine the amount the project will cost. For example, live-action plus animation videos are more expensive because they require live camera shoots, hiring talent, as well as creating the animation to go with the live camera footage. However, it all depends on the message you want to put across, its complexity, and how long you want the video to run. We’ve created a specific page to guide you on video production costs. Marketing Animation Videos Help Promote Your Business Marketing Animation Videos that Drive Results Our video marketing services are designed to help create video content and strategies that drive results and increase leads. We develop strategies that enable any organization leverage the power of marketing animation videos to reach a wider audience. Engage your target market with an integrated video marketing campaign and incorporate video into your overall marketing strategy. amazingvideoadz animated explainer videos, demo videos, corporate videos, whiteboard animation, and other video content types for your organization. Integrate Video Into Your Marketing Video Marketing is the integration of video into a marketing campaign to promote a product or service, build customer rapport, demonstrate how something works, and the list is endless. Start by identifying specific goals you would like to achieve with video, and determine how you can use video to achieve those goals. Video Marketing Statistics If you are still wondering whether to embark on a marketing video production project for your business, here are some stats to nudge you in the right direction: Seventy-five million watch online videos daily in the United States alone. Mention the word “video” in an email subject line, and the CTR goes up 13%. Mobile accounts for close to half of all video views. In 2019, internet video is projected to account for over two-thirds of all consumer Internet traffic. Use Video In Your Marketing Campaigns Like many brands are already doing, video should play a leading role in your marketing campaign. Over the years, video has proven to be an effective promotional tool. As producing video for business becomes more affordable, large a small businesses are able to create video content to promote their products. Statistics reveal that viewers are 60-80% more likely to make a purchase after watching a product video. Brands that use video marketing increase their revenues 49% faster than brands that don’t use video at all. Build Your Video Marketing Library If you’re not already building your video arsenal to promote your business, take the plunge today and let’s make video work for you. We’ve been in the video marketing services industry long enough to understand what works and what doesn’t. Take a look at our portfolio and how our video marketing services work. Marketing video, including product videos for marketing, is a big deal, and we want to help you make the most of this opportunity. Read on to find out more about marketing video production or drop us a line to get a free strategic consultation. Work with a marketing video production company like Creamy Animation. Now that you have a basic idea of what goes into digital marketing video production, start using video marketing to market your products and services. Schedule a free marketing video consultation today.
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
30 second explainer videos
So you’re thinking about creating a 30 second explainer video, huh? You want something short and sweet that helps people get the gist of what your product, service, business, app or organization offers. Great, you’ve come to the right place. At amazingvideoadz, we can certainly help you accomplish your 30 second animated explainer video goals but, first, let’s take a deeper look at the strengths and weaknesses of 30 second explainer videos in the discussion below. If you’d like some insights into 60 second explainer videos, click here, or for information on our 90 second explainers, click here. Strengths of 30 second explainer videos Shakespeare wrote that “brevity is the soul of wit” and never was this more true than when you’re producing a 30 second animated explainer video. First and foremost, the strength of these types of videos is that they’re very concise. Short and sweet and to the point. There simply is not enough time to have a lot of fat in videos of this length so you must be extremely succinct with your messaging. You’ll need to very briefly touch upon the pain point or points that your target may be experiencing and then jump right into presenting your value proposition and the end benefits of your brand, product or service. With attention spans getting shorter and shorter in today’s hyper-connected SnapChat and Twitter-driven world, 30 second explainer videos can be excellent bite-size snacks for your viewers. Plus, they can also serve as animated TV commercials if you decide to use traditional media. How many words are in a 30 second explainer video? Clients who contact us in amazingvideoadz, especially those who have never been part of an animated explainer video production, will often grossly underestimate the length of their scripts. For example, they mights send us a dense, one page Word document that they consider their script draft and say that they think it should be around 30 seconds. Not even close. Keep in mind that the typical word count for a 30 second explainer video is around 75-85 words max. Below is a 30 second script example to give you an idea of what it looks like. It was for a short promo video we did for TeamSnap and, at close to 500,000 Youtube views, it has been effective! The script has a total of just 85 words and it actually spills a few seconds over the 30 second mark. Check out both the script and corresponding TeamSnap video here: Tired of email threads and collecting checks? Join TeamSnap, the #1 team management app supporting over one hundred sports and activities. Know who’s coming and who’s not by having team members RSVP. Organize your team’s schedule and sync to your personal calendar. Use messaging to alert your team of last-minute announcements. Set up your team fees and collect money through the app. Delegate tasks with assignments. During the game, share the score and other real-time updates. Sign up your team today for free Weaknesses of 30 second explainer videos It’s settled then. People have attention spans less than those of goldfish, so that means we should all just always do 30 second videos max, right? Not so fast. This whole attention span thing is complex, heavily nuanced topic that we’ve discussed before. Just take a look at some of the viral explainer video hits out there like this one for Dollar Shave Club: This above video has over 26 million views on Youtube to date and it’s running time is over 90 seconds. The video was wildly successful and an important factor to establishing the Dollar Shave Club brand, which was eventually purchased by Unilever for $1 Billion. I guess that 8 second attention span thing doesn’t apply in this case. We’re no Unilever or Dollar Shave Club for that matter but our original launch video at amazingvideoadz was 1:40 and a huge part of our success when starting the company back in 2011: The fact is that there are “horse for courses” and there’s no simple answer to the length question. 30 second explainer videos have their strengths, as discussed above, but they have their limitations too. It’s simply impossible to get into much depth with just 75-85 words. While they’re great for quick promos and brief overviews, you’re not going to have a lot of time to delve into the problems that your target may be facing or explain how your offering works in an in-depth way. Also, while you can certainly include humor in 30 second videos, you won’t be able to explore different situations or do a whole lot of storytelling. In speaking about landing pages, Internet marketing expert Neil Patel says “the bigger the ask, the longer the page.” While he’s talking about the length of website pages, not videos, there’s some applicability here for videos too. Imagine you’re selling a complex, multi-million dollar software platform to IT companies. A 30 second explainer video won’t allow you to provide the depth of explanation that CEO’s, CTO’s, CFO’s etc. demand in order to thoroughly evaluate your solution. In this situation to this specific target, if you’re concerned about them being able to devote a couple minutes to an explainer video about your platform, you may need to re-evaluate your offering! Of course the explainer video still needs to be engaging and high-quality but these types of contexts call for longer, more specific videos since the “ask” is significant. 30 Second explainer video examples Below is just a small sample of the 30 second animated explainer videos that we’ve done here at amazingvideoadz. Make sure you check out of Portfolio page for a more comprehensive review our work across different style, sectors, uses and lengths. If you’re curious about pricing, we’ve got you covered there too. Just visit our Transparent Pricing page for our straightforward, all-included fixed fees.
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
60 second explainer videos
Amazingvideoadz is your one-stop resource for creating 60 second explainer videos. Over the years, we’ve created hundreds of short, effective 60 second explainer videos that get to the gist (gist + video, get it?) of what your organization does, sells or makes. While we also produce countless 30 second explainer videos and 90 second explainer videos, 60 seconds is a popular length with its own unique strengths and advantages. Let’s take a closer look at what 60 second explainer videos can help you accomplish as well as some keys to creating an effective 60 second video. Why 60 second explainer videos are effective 60 second explainer videos are short and sweet. There’s simply not enough time to add in extraneous details or expound on topics when you’re only got 60 seconds…and that’s not a bad thing. People love being spoon-fed content in the form of an explainer video or animated marketing video and 60 seconds is an excellent length to give them a taste of what your product, service or business is all about…without gagging them with too many details. Kissmetrics partnered with Wistia to uncover some interesting insights about length and basically concluded that the real drop off for video attention span occurs after the 60 second mark: How many words are in a 60 second explainer video? When comparing 60 second explainer videos with 30 second explainer videos, you obviously have twice the length to get your message across. This means that, with a well-written script like ours here at amazingvideoadz.com :), you’ll have more time to touch upon the pain points that your target is experiencing while presenting a solid overview of the solution. But you still need to be concise and extremely focused. As a rule of thumb, you have about 150 words to work with when writing a 60 second video script. While that may sound like plenty, it can go by quickly and the script can get away from you in a hurry. Clients will often send us a script draft that’s a page or two of a Word document and tell us that they think it’s “around 60 seconds.” Most often, that’s just not the case as their document will have 250 or 300 words….or more. Sometimes, they’ll even claim to have read it out loud and timed it but this can be dicey too as people tend to read much too quickly when they do this and it’s important for these videos to have that steady, yet digestible pace that professional voice over talent use when narrating these projects. Here’s 60 second script example just to give you an idea of what it looks like. It has a total of 144 words and you can video the actual video next to the script: Welcome to Connections, a free app designed to help people with their recovery from substance use. The journey to recovery is unique for everyone. But, oftentimes, the hardest part is feeling like you’re alone, like no one understands what you’re going through. Connections can instantly change this. It puts advice and support at your fingertips, 24 hours a day…for as long as you need it. With the app, you can: track your sobriety access eTherapy to learn new recovery skills use message and social to connect with providers and peers use plan for treatment tracking, journaling, and reminders, and and explore discover for motivating, educational content. Ready to start using the Connections App? Tell your provider. They’ll set you up in seconds. There’s no cost, obligation or risk. Only the chance to boost your recovery and enrich your life. Download the Connections app today. 3 keys to creating compelling 60 second explainer videos Here are three keys to keep in mind when creating a 60 second explainer video (or longer for that matter). Incorporating these keys will help set you us for success! 1. Be concise Here’s a dirty little explainer video industry secret: it’s actually easier to create a script for a longer, say 2 minute video, than for a shorter one like a 60 second video. It’s like the famed French mathematician and philosopher Blaise Pascal once said, “I would have written a shorter letter, but I did not have the time.” The same is true when writing scripts for these videos. Revise, revise, revise. Eliminate the extraneous details and unnecessary elements from the video script. Trimming the fat from your messaging is hard work, but ultimately critical if you want to create something compelling and succinct. 2. Prioritize your messaging Even if you’ve got a talented animated explainer video company like amazingvideoadz.com creating your video, viewers are bound to start to drop off as the video progresses. It’s just a fact that has more to do with attention spans and multi-tasking more than anything. That’s why, especially when creating a 60 second explainer video, you need to really prioritize your messaging- in addition to simply being concise with your verbiage. It’s a good idea to “front load” these videos and get the vital information out there early on. Quickly state the challenge your target is facing, jump into the solution and then wrap up with the end benefits of your offering. If you fail to prioritize like this and take too long to reveal your solution in the first part of the video, you risk losing your viewer before they can properly understand your Unique Selling Proposition. 3. Never forget the “what’s in it for me?” factor Far too often, explainer videos digress into a laundry list of features and granular detail about a product, service, app or whatever. In a 60 second explainer video, there’s just no room for that. Try to limit the takeaways that you’re trying to communicate and focus on the “what’s in it for me?” factor (WIIFM) in your script. It’s great that XYZ software platform aggregates data with a hyper-fast, superior Big Data algorithm powered by IBM Watson technology (just made that up!) but don’t lose track on the fact that the end benefit of “impressing your CEO and getting a huge bonus” is probably a lot more interesting to most people out there so skip the WIIFM at your own risk!
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
90 second explainer videos
90 second explainer videos are one of our specialties here at amazingvideoadz.com. If you want to go all out and you think your product or business explanation needs some impressive “meat,” you’re likely looking for a 90 second explainer video. And we can help you with that. In fact, when you work with us, you’ll get an explainer video that will knock your audience’s socks off. But is that length right for you? What do you have to look out for? How many words can you fit into that minute and a half?
Let’s take a deeper look at the nuances of 90 second explainer videos.
The advantages of 90 second explainer videos
As you can probably imagine, the strength of a 90 second video is in its depth. Unlike its shorter 30 second or 60 second counterparts, this length gives you the ability to dig in a little bit. Explain a complex topic, draw connections with other products and services, maybe even bring in an expert for a quick quote; all of that is possible at this length. If you can get this right (more on how you can do that below in the next section), your 90 second video will keep the attention of your audience for its entire duration. By the end of it, you have a highly engaged audience that’s likely to take the next steps you’re proposing just because it’s been captivated for so long. As we’ve talked about before, there’s no single “best length” for online videos–it all depends on the subject, audience, and context, If your audience is willing to watch it, the subject demands it, and you can post it on the right channels, 90 second explainer videos can be a powerful marketing tools. Check out this example we did for FastGrowingFruitTrees.com a few years ago. It actually runs a tad over 90 seconds (110 seconds) total. With over 2 Million views on Youtube alone, it has been a “total home run” for the company, in the words of their Founder and CEO. How many words are in a 90 second explainer video? Yes, a minute and a half is quite a lot of time – in video world. That doesn’t mean you can fit your entire Word document into that script. It’s easy to overestimate just how many words fit into a 90-second explainer video, and one of our most common tasks is negotiating a dense script down to the basics. When writing your script, plan with about 180 to 240 words for your explainer video. That makes sure you have plenty of time to introduce the topic, explain it in time, and wrap it up with a swift conclusion that gives your audience its next steps. To put that in context, check out the script below for the feature explainer video living on our homepage. Total length: 92 seconds. — When it comes to paying freelancers, PayPal is one of the most popular choices for small businesses. Many freelancers and businesses already have a PayPal account and it’s relatively easy to use, especially when you’re just getting started. But what happens when your business grows and you need to pay more outsourced contractors abroad? With PayPal, you have to deal with transaction limits, steep international fees and unfavorable exchange rates. Plus, there’s no way to track your funds on PayPal and their customer service is generally “hand’s off,” leaving users overwhelmed and underserviced. The bottom line: if your business is expanding, it’s time to look beyond PayPal and turn to solution designed specifically for your needs. Enter Veem– the only global payments network built for businesses. Signing-up for Veem is quick and simple. F Funds are deposited directly into your payee’s account within a day or two. Then, every payment is just a click away. With Veem, there are no transaction limits, hidden fees or subscription fees…and definitely no surprises. We offer you the best exchange rates along with real-time payment tracking, which makes managing cash flow easier. In addition, our regional customer support is available around the clock to answer any questions you and your payee might have. Join the many business owners . Sign up for free today at — In total, those are exactly 227 words. Try to keep your 90-second explainer video around 225 words, and you’re generally in good shape. Here’s a link to the video so you can check it out: Weaknesses of 90 second explainer videos Let’s face it: there are situations in which your full 90 seconds aren’t actually the most effective use of your audience’s time. Let’s dig into some of those potential weaknesses. Your audience might lose attention. If you don’t make every second of the on-screen experience exciting, it’s easy to tune out and hit that little red x. You might struggle to build the visual content. Writing a 225-word script is one thing. Can you produce the graphics to keep it interesting? The channel might not be right. You’ve got to be realistic: nobody will watch your 90 seconds on Instagram (even if they didn’t have a 60 second maximum for regular videos), and most people won’t on Twitter either. A 90-second explainer video only works in very specific contexts. You might not have the budget. If you’re not creating the video yourself, longer videos cost more. The increases are typically nominal beyond the base fee, but it’s still important to make sure you have the funds for the full 90 seconds. Of course, all those weaknesses are contingent on the exact situation you find yourself in. Your 90-second video could be great or awful, depending on what exactly that situation looks like. And naturally, you have to get the creation right. How to create effective 90 second explainer videos Let’s get down to business. These tips help you make sure you create a video your audience actually wants to watch, and watch again. Stick to the thesis. In other words, don’t try to do too much. Set a single goal for your video, and make sure everything in your video leads and is connected to that goal. Otherwise, you’ll be surprised how fast 90 seconds fly by before you can make your point. Build killer visuals. If you want to make sure your audience stays and watches, you better make them. Text alone won’t do that. Build compelling visuals, from digital avatars to 3D animations, that keep them glued to the screen. Avoid duplication. You don’t have space to simply repeat the words you’re saying on the screen (kinetic typography excluded). You can communicate more, and more effectively, by making sure your text and visuals enhance each other instead of duplicating the same thing. Get the right voiceover. You’d be surprised how much difference a great voiceover artist can make. That standard radio voice may be great for a short spot, but gets boring quickly. The right voice is engaging, conversational, and speaks directly to your audience. Insert some humor. Of course, this isn’t appropriate for all brands (although we’d argue that it’s appropriate for many). When you can, make sure your script builds in some fun and unexpected mentions that jolt your audience out of the lull of watching yet another video. Tell a story. Ninety seconds is plenty of time to follow the basic problem-journey-resolution story path. That grabs your audience from the beginning, especially if the problem you’re presenting is relevant to them. But it also carries them through the entire video, all the way to the resolution. Sounds easy, right? We can assure you that it’s not. But it’s also not impossible to achieve. In fact, surprise! At amazingvideoadz, we follow all of these tips when building 90-second explainer videos. So maybe, if you’re stumped on how to go about getting that great visual, you just need the right partner.
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Motion Graphics Designer
We create motion graphics videos that simplify complex concepts with creative writing and enlightening visuals.
Motion Graphics Animation
What Are Motion Graphics? We get asked a lot about the definition of motion graphics animation, so here is a brief motion graphics introduction. First, like all types of animation, motion graphics videos combine graphics and technology to great moving graphics, or graphics in motion. However, motion graphics videos differ from other types of animation in this way: Motion graphics video relies heavily on text, shapes, and colors to convey a message, while other types of animation videos rely on characters. Types of Motion Graphics Animation Videos 2D Motion Graphics Animation Videos 2D motion graphics animation videos use simple shapes and graphics to convey a message. They often start with simple flat designs that are then animated to create a motion graphics video. 2D motion graphic design videos are best for communicating simple, linear concepts, as used in explainer videos. Motion Graphics Designer 3D Motion Graphics Animation Videos 3D motion graphics animation videos are more complex than 2D animation videos. They require more technical skills to create, as well as more time. They are best for conveying complex concepts like how a piece of machinery works. Motion Graphics Animation Use Cases At amazingvideoadz.com, one of the top motion graphics companies in the industry, we offer various styles of motion design. If you are wondering whether motion graphics animation videos are the best option for you, here are a few popular use cases where such videos thrive. Brand Videos If you have ever seen an animated logo or logo motion design, what you saw was a simple motion graphics example. Branding is a great use case because motion graphics videos offer a clear, colourful, and memorable visual experience. Motion Graphics Animation Explainer Videos Explainer videos and training videos rely on graphics and words to explain an idea or concept. Motion graphics animation videos work well in this case because they can provide step-by-step instructions in a clear and visually-appealing way. Storytelling Creative motion graphics can be used to tell a story. For example, motion graphics can be used to tell the history of the automobile or the airplane. Combining words and graphics, motion graphics videos are a powerful storytelling medium. A motion designer can help you tell your story with an engaging motion design video. Concept Breakdown Some complex concepts, such as how an invention works, are challenging to explain in words alone. In such cases, motion graphics videos, whether 2D or 3D, can create a visual panoply of bite-sized information bits that, when combined, clearly articulate the complex concept. Product Videos When it comes to product marketing, show is better than tell. Using digital motion graphics, explaining a product can be quickly done so the user has a visual idea of how the product works and how it can benefit them. A well crafted marketing video can help boost conversions and increase sales. Data Visualization When data is complex or dense, trying to use words alone can prove futile. That is why motion design videos work so well in conveying data – they capture the concepts behind the data through visually engaging graphics and words. How to Make Motion Graphics Videos Motion graphics videos can be easy to make or extremely complex depending on the type of video you’re trying to make. Unlike whiteboard animation, motion graphics have a lot more moving elements. It all depends on what message or concept you are conveying. If you would like to create a motion design video, you will need to follow the following steps: Create the Graphics You can use tools like Adobe Photoshop or Illustrator to create the graphics you want to use. For a simple 2D motion graphics animation video, this is all you will need. More complex 3D videos will require 3D modeling and animation, which requires a different skill set altogether. Motion Graphics Studio Animate the Graphics Next, you will need to animate the graphics. A motion graphic designer can easily create simple animations to illustrate a concept or convey your message. The most popular software to do this is Adobe After Effects, which offers 2D animation effects. Animation represents the bulk of the work but is not the final step. Compilation and Voice Overs Here, you will need to combine all your animated graphics and edit them to make a fluid animation. You will also need to add voiceovers (optional). For this, you can use software like Adobe Premiere Pro, Sony Vegas, or Final Cut Pro. Motion Graphics Motion Graphics Designer amazingvideoadz.com is one of the top motion graphics studios in Canada and USA. Based out of Vancouver and Washington, we help businesses find creative ways to use animated graphics to deliver compelling video content. Making a motion graphics animation video can be challenging; that is why most businesses choose to work with a motion graphics studio like amazingvideoadz.com. But what makes the best motion graphics animation designer company? From our experience, this is what you should look for: Production Skills Not all motion graphics animation video companies have a skilled motion graphics artist. The best motion graphics companies have strong creative and design skills, which are essential to making good motion graphics videos. Production Tools Making motion graphics videos requires specialized tools and equipment. Standout motion graphics companies use the best tools in the trade, including high-end computers, and top-shelf software and editing tools. Creativity and Experience In the end, the proof is in the pudding. The right motion graphics company can show you examples of what they have made in the past. If you love what you see, then those are the motion design services you should use. Motion Graphics Studio Animated Explainer Videos Animated explainer videos rely on graphics and words to explain an idea or concept. Motion graphics animation videos work well in this case because they can provide step-by-step instructions in a clear and visually-appealing way. Storytelling Creative motion graphics can be used to tell a story. For example, motion design can be used to tell the history of the automobile or the airplane. Combining words and graphics, motion graphics videos are a powerful storytelling medium. If you need an animation design company that can help bring your ideas to life, we’ll make it happen. Concept Breakdown Some complex concepts, such as how an invention works, are challenging to explain in words alone. In such cases, motion graphics videos, whether 2D or 3D, can create a visual panoply of bite-sized information bits that, when combined, clearly articulate the complex concept. Product Demo Videos When it comes to products, show is better than tell. Using product demo videos, explaining a product can be quickly done so the user has a visual idea of how the product works and how it can benefit them. Data Visualization When data is complex or dense, trying to use words alone can prove futile. That is why motion design videos work so well in conveying data – they capture the concepts behind the data through visually engaging graphics and words. How Much Does A Motion Graphics Video Cost? How much does motion graphics designer services cost? As a motion graphics designer, amazingvideoadz.com services can be anywhere from $3,500 to $15,000 plus. A significant determinant of the cost is what message the video is conveying, how long the video is, and whether it is a 2D or 3D motion graphics video. So, how can you ensure you pick the right message, length, and type? Choosing a motion graphics studio to work with isn’t easy, but we have the skills and experience you need to help you succeed. The best way is to schedule a free consultation with us. With our years of experience, we can help you brainstorm ideas for the video and use industry benchmarks to pick the right length and style of video. Over several meetings, we will come up with a quote for you that accommodates all these factors. Check out our video production costs guideline. Next Steps Motion graphics are a great option when it comes to conveying your message clearly, colourfully, and memorably. Amazingvideoadz.com is a motion graphics studio that offers creative motion graphics services that can capture your message clearly and effectively. To find out how motion graphics video can positively impact your business, schedule a free consultation with us today.
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Training Video Production Company
Training video production services designed to simplify complex concepts with creative writing and engaging visuals.
Training Video Production Services
Training Videos Make Learning Easy
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Promo Videos
Promo Videos Designed To Cut Through The Clutter & Convert More Customers
The Anatomy Of An Effective Animated Promo Video
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Why Animated Product Videos Are So Important
Here are just a few statistics that underscore why you need a product video:
App Explainer Videos
Why You Need An App Explainer Video
5 Keys To Creating An Effective App Explainer Video
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
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We also have services like website design and SEO.
Animated Product Videos
Our explainer Video is a great tool for learning, but it’s also super easy to consume. Today’s life is too busy to have time to read long product descriptions or dig deep into services. The modern customer wants to see the product in action. Video preference is one of the most important driving forces of using video in your content marketing.
Video marketing can capture a wide audience, and it works on many levels. Even the laziest ones. Make sure you target not only to the eyes but also to the ears of the potential client. Your competitive advantage gets double power!
Why Animated Product Videos Are So Important
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Demo Video Production
Demo video production services designed to help you simplify complex products, explain how your product works, and more.
Product Demo Video Production for Business
Demonstrate How Your Product Solves A Problem
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
We also have services like website design and SEO.
Corporate Video Production Services Company
Corporate video production services agency focused on creating targeted video content for business.
Corporate Video Company that Delivers Real Production Value Content
Character Animation
The best animated corporate videos use characters to tell stories that demonstrate how people connect and experience a product or service. It’s a great way to show human interaction, capture your audience on a personal level so they can relate with the story being told.
Motion Graphics
Whiteboard Animation
Video Production Services for Business
Corporate Videos Increase Conversions
Corporate videos are one of the most essential tools every marketing professional should use. If a picture is worth a thousand words, then a well produced promotional corporate video is worth a million. Statistics show that businesses that use video content creatively on their website, experience higher conversion rates than those that don’t. If you’re new to creating promotional videos or just working on your next video project, we’re ready to listen to your needs and help you deliver corporate video content that will meet and even surpass your goals. Corporate Videos Build Trust Customers tend to buy from businesses they trust. Building trust is fundamental to the success of every organization. Corporate videos help companies build trust in the products they sell and services they provide. You can use marketing videos to reveal your corporate culture, company values, social responsibilities, and how you’re making an impact in the community you service. As part of your public relations efforts, incorporate videos to show the human side of your organizations. Once your audience is are able to connect with the people behind the business, they move further down your sales funnel. Our corporate video production services are trusted my large and small businesses. Creative Video Engages Your Audience When both visual and auditory senses are stimulated, the audience becomes highly engaged and remember 60% more of the content they’ve consumed, unlike when they read text. People have a very short attention span and customers don’t have time to go through your awesome 700 word page about your business. Using an explainer video on your website gives you the opportunity to get your message across quickly and effectively. Video Drives Exceptional ROI With 83% of businesses saying video gives them a good ROI, you can’t go wrong with a well produced video and great marketing plan. Our clear-cut 3-step process is designed to produce an animated corporate video that connects with your audience on a personal level. Request a quick consultation to get you started. To achieve all these results you need a video production company that has the experience and expertise to create a compelling video that will give you good return on investment. Corporate videos and styles you should make? Video Production Services Business Promotional Videos Business promotion videos can also be used to sell your products, services, and brand. A short whiteboard explainer video demonstrating your products features, for example, can convince a reluctant consumer to make a purchase from you. And a video that explains how your professionals engage clients in rendering specific services can convince a B2B client to hire your firm. Leverage the power of video by incorporating it into your social media advertising, to drive traffic to your website and boost online conversions. Demonstrate how your product works and showcase why it’s superior to other competing product. Our video production service takes your video concept all the way from planning to publication, then provide you with a video tool that will help you effectively sell your products or services, and your expertise to the world. Corporate Video Production Animated Business Videos Corporate training videos are an excellent tool for employee orientation and training. Affordable and effective, animation videos help you effectively train your business’s employees at a budget-friendly price. Because the animated business videos are reusable and can be shown at a number of locations with little effort, you can save significant amounts of money over holding large-scale multi-day training events. With corporate animation videos, you can visually document various training scenarios, showcasing the right and wrong ways to perform certain tasks and accomplish specific goals. Video is also a superior method for conveying crucial work safety information and training. In short, corporate training videos present you with an unparalleled opportunity to give your employees the information they need to succeed and grow in their positions. Video Production Company Testimonial Videos Testimonial videos are a powerful way attract both new customers or clients and new employees. With a well-made, dynamic video, you can show future workers exactly what it’s like to work for your company. With a well-made, dynamic video, you can show future workers exactly what it’s like to work for your company. Your current employees can share their positive experiences with your organization in a much more compelling way than with mere text. Client and customer testimonial videos are likewise much more powerful than the pure text kind you’re used to seeing on your competitor’s websites. If you showcase short, high-impact video testimonials recorded by current happy customers and clients on your website, you’re several steps ahead of the competition. Why Partner With amazingvideoadz.com? We’re a top video production company with extensive experiencing in creating animated business videos. With a long list of Vancouver video production companies, how do you find the best fit for your business? Hiring a videographer may be the solution, whilst others may need full service video production services that include creative script writing, storyboarding, illustration, and animation. We provide all these in one attractive package. Experience And Talent Take a look at our impressive portfolio and list of corporations we’ve worked with. This should give you the peace of mind knowing that Creamy Animation will deliver the results you expect. Our team at amazingvideoadz.com is highly skilled at creating corporate animation videos that reach your intended audience with the right message. We know how to connect with and engage the people and decision-makers you’re trying to reach. amazingvideoadz.com wants to do more than just make your own corporate video for your business. We also want to help you to publish and promote your video in a way that will increase viewership, communicating your ideas to the widest audience possible in a compelling, engaging way. We Know Video Production amazingvideoadz.com can also help you maximize the reach of your animated business videos with social media promotion. Like most video production service companies, your competitors probably use a number of social media platforms for marketing, customer outreach, and public relations. We can help you tailor your corporate videos so that they’re best suited for specific social media platforms. We Understand Video Marketing Video is more compelling, engaging and ultimately more persuasive than any other form of media. We believe that every business has a story to tell. By telling that story in an engaging, compelling way, you build an emotional connection between your business and your audience. Your viewers will convert into customers, and your customers will become loyal and passionate followers. We create explainer videos, whiteboard videos, animated business videos and more. Are you ready to find out more about amazingvideoadz’s corporate video production services? Reach out to us here to request a free, no-obligation quote for your project or simply to learn more about what we do. Creating sales videos, branded video content, educational videos, or any other video you may need could never be easier. Whiteboard Animation Video Production Animated Business Videos – Our Production Process We have a simple 3-step video production process that takes you from discovery, pre-production, production and final animated corporate video. It entails the initial task of discovering who you are and the message you want to convey, developing a story and script, voiceover, story boarding, illustration, animation, sound design, and delivering the final video. We’re not limited by the style of video and there are no boundaries to creativity. Some of the styles we create are whiteboard animation, motion graphics, and cartoon animation. Each video is designed to be short, engaging, fun, and informative. We’ve combined these four elements to engage your audience, create interest and get them to take the next step. Our production process for animated business videos is quite flawless and has worked for us and our clients through the years. Take a look at some of the explainer videos in our portfolio.
checkout more about whiteboard animation video services . we are the best whiteboard animation company providing better services. your No1 explainer video agency.
contact us for more details or checkout our packages for affordable prices. If you wanna know more about how we work, check out about us page for more details.
We also have services like website design and SEO.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Demo Video Production
Demo video production services designed to help you simplify complex products, explain how your product works, and more.
Product Demo Video Production for Business
How much does a Demo video cost?
The cost of creating a product demo video depends on the style, length, and scope of the project. Typical explainer videos can range from $2,5K for a simple video up to $10K+ for our premium animated videos. Bootstrapping and on a tight budget? no problem. Get started with our Startup Launch Pad if you don’t have a tonne of cash but are looking for a decent video. Take a look at out price guide to see what to expect from the different price points we provide.
How long does it take to make a Demo video?
Demonstrate How Your Product Solves A Problem
Startup Video Production
We create animated videos that help launch Startups and video content that’s engaging and generates real results.
Startup Videos that Convey Your Value Proposition Effectively
Why Work with amazingvideoadz Animation?
How long will it take to get my Startup video made?
Explain What Problem You Solve
Wish so many new tech gizmos and cool innovations being created everyday, how do you cut through the clutter and get your message heard? Online video is the single most powerful tool that will transcend platforms to get your idea noticed. Startup explainer videos should be solely focused on bringing clarity to what your startup is all about and the value your idea will provide to your customers. The early days of a startup can move fast — sometimes too fast to catch your breath. Your company is growing, operational needs change daily, and all the while, you’re trying to raise brand awareness about your services and grow your team as well. Don’t let the intricacies of explaining your startup overwhelm you. Take a deep breath and let us help you produce a startup video that is customized to help you kick-start your marketing efforts.
Engage Your Audience and Increase Conversions
Motion Graphics Explainer Videos
Looking for even more examples of our motion graphics explainer videos? Like our cartoon explainer videos, motion graphics is a very popular style here at Amazingvideoadz, with literally hundreds of productions in the can. To supplement our Portfolio page, we’ve included plenty of additional motion graphic explainer video samples here. Check them out below and head back to the Portfolio when you’re finished to continue reviewing all our diverse styles. Enjoy!
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Cartoon Explainer Videos
Cartoon explainer videos are plentiful here at Amazingvideoadz. Since cartoon-style explainer videos are among our best-sellers, we’ve included a ton of additional samples below for your viewing enjoyment. Check them out and head back to the main Portfolio page when you’re finished. Bon appétit!
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Training Video Production Company
Training video production services designed to simplify complex concepts with creative writing and engaging visuals.
Training Video Production Services
Training Videos Make Learning Easy
Training Video Production in Education
Training Videos for Public Education and Outreach
Training videos are the best fit when you want to inform the general public about an educational initiative. When an instructional video is used as part of a comprehensive outreach or educational program, it becomes easier to communicate your ideas to your audience and make sure that they are getting the education that you want them to get. Keep your audience engaged and entertained at the same time. Make your website or presentation entertaining by including an explainer video based on your initiative. With a polished, entertaining training video, you’ll find your explanatory videos are easier for viewers to share, expanding the number of people that you can reach. Training Video Production Classrooms and Lectures Instructional video content are especially useful in classrooms, as they can simplify the communication of difficult concepts to students. When a concept includes a lot of numbers or data, for example, a video can make it easier for students to visualize and comprehend that data. Most students find concepts with numbers either intimidating, boring, or both. As one of the top training video production companies in vancouver, Creamy Animation helps you make learning fun and entertaining. You can present graphs and data in a way that makes the underlying concepts come alive to students, who will no longer find the material intimidating. They’ll find themselves engaged in the lesson, in spite of themselves. Explain Complex Concepts If you want students to understand and retain complex ideas, and actually enjoy the process of learning, put those ideas and concepts into a story-driven educational video. According to recent studies, when the visual and auditory senses are stimulated, a person will retain a higher percentage of the information being presented to them. In fact, on average, a person who merely hears information is able to recall approximately half of it later on. But with the aid of visuals such as educational videos, that retention rate shoots up to 80% of the information presented. The best and most effective educational videos are simultaneously clear and entertaining. Great educational videos utilize brain science to promptly present ideas in a brilliant way. And story-based videos are the latest, most effective way to take advantage of visual media for educational purposes. Online marketing videos with a great call to action, when used in social media platforms like YouTube, can can create great return on investment through increased leads. Educational content can be incorporated into branded videos that help communicate an important message and build your business. Professional Training Video Production Use professional training videos to train your staff on new concepts or technology to bring them up to speed with developments in your organization. Instead of printing flyers and brochures which are not environmentally friendly, use short animated training videos that are easy to understand. The best corporate training videos you time in retraining employees, so your team can focus more on productivity and doing what they do best. Find out more about our corporate training video production services with a free consultation. See professional training video examples in our portfolio. Training Videos for Students Many students are visual learners. That is, they learn best when they’re engaging with visual formats, such as video. That’s why educational videos help ensure that a subject is taught in a meaningful way. When the instruction video is captivating, students will pay attention and learn. Video technology has been proven to be very powerful in motivating and educating students of all ages and skill levels. It also provides transferability and transformability, while opening new horizons for both teaching and learning. Educational videos enhance the learning experience, as unfamiliar places and intangible phenomena are visualized in a dynamic way, adding experiential value to the students’ understanding. Moreover, video’s ability to demonstrate procedures and processes in a detailed manner is unsurpassed. Training Videos for Kids Elementary schools, colleges, tutoring centers, technology startups with a focus on education … any type of educational organization can benefit from skilled education video production. Our training video production services can be used to produce future leaders who are great thinkers, problem-solvers, and progressive leaders. To maximize the effectiveness of instruction, smart educational institutions use academic video lessons to ensure that today’s students and tomorrow’s leaders get the most out of their education experience. If you’re looking for how to make a training video, we’re happy to guide you through our process and provide a working solution. Educational Videos For Students Lots of people experience a bit of anxiety or fear when it comes to studying and learning new subjects. Reluctant students will almost always struggle unnecessarily to master that material. Make it easier on them with strategically designed and well-executed videos. Creating Educational videos help students forget that they are studying or learning because the animated videos feel like fun. They help keep students entertained and engaged, all the while the students are mastering difficult concepts and material. We’ve perfected the art of training video production so your audiences grasp complex concepts the first time around. Through the combination of creative visuals and voiceovers, you can incorporate various instructional elements in a visually appealing format. Make a whiteboard animation or animated explainer videos. From Old School to Contemporary Training videos are steadily being integrated into all kinds of formal and informal learning environments. In some cases, they’re even slowly replacing old-school textbooks and long, dreary classroom lectures. An animated explainer video is a great tool for explaining complex concepts and helping people understand how something works. Make a whiteboard video that connects with your audience and gets your message across easily. Whatever your organization’s goals may be, Creamy can help you create a video content with the appropriate tone — lighthearted, serious, entertaining, or a mix — to capture and educate your students in a more effective way. Our training video production services are designed to help you reach your goals with video. Ready to get start on your next video project? Reach out to us here, and we’ll get back to you as soon as possible.
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
16 mindblowing Software apps To Make Explainer Videos 2020
Explainer videos are a great way to easily convey ideas and deliver messages to your audience. To put it in simple words, it can create ways for better user experience on websites and landing pages. Needless to say, explainer videos go a long way because the power of visual graphics can instantly promote businesses and boost product conversions. explainer-video-softwares Wondering how to get a free 2D animated or whiteboard explainer video? Read the reviews of the best explainer video software to do it yourself Here’s the list of the best explainer video software to create compelling animated videos and improve your marketing. Tools For Creating 2D Animations Here’s the quick list so that you can jump to them. Just like the term says, 2D animations are those videos with 2 dimensional designs and graphics. These online tools works well for it. #1) PowToon Enough with those boring Powerpoint presentations? PowToon is a free online software that lets you create cool animated videos. PowToon animated video creator PowToon is simple & easy to use! They have some really good ready-made templates to produce high-quality animations. Their “drag and drop” really easy to use and without any technical knowledge. #2) Wideo This is not just another drag and drop explainer video software. This is my personal favourite right now. Wideo Wideo Animation With over 1300 images and 50+ music tracks, you can create full HD explainer videos at ease. #3) Animaker With 5 different video styles and 120 different types of animations, Animaker lets you make really beautiful explainer videos for your product. This Do-It-Yourself software is also to use. Their typography & infographic template styles could be really useful for content marketers. #4) GoAnimate (Now Vyond) GoAnimate isn’t free, but it sure isn’t an ordinary animation editor as well. What’s so special about it? This online animation tool is one of the fastest yet with professional output. I personally love their background setting and characters. Those templates are fun to watch and are highly converting for sure. #5) Biteable They claim to be “The World’s Simplest Video Maker”. Why do the stand out? Their light and minimal designs! Biteable’s free version is more than enough to create awesome explainer videos. It lets you create HD quality videos and directly publish them to YouTube. But if you wanna remove their watermark or download the produced animation to your computer, you need a premium account. It’s $99 USD/year. #6) Animiz This is a free drag and drop animation tool which can be downloaded and installed in windows and Mac desktops. It allows you to create all kinds of 2D animations and text-based animations. The paid version of Animiz can provide you with lots of stock vectors, music tracks and other elements for animation. This tool is more useful for professionals or people who have exposure to video creation and editing. #7) Renderforest Renderforest is an all in one platform for your business. From custom website builder to explainer video creation, Renderforest has got your back. One does not need high-level expertise to work on this platform as it has thousands of preset templates for all in any category of video creation (whiteboard animation, 2D animation, 3D animation, animated presentations). #8) Toonly Toonly is also a desktop application for creating awesome videos and animations. But it is not free, you have to pay $20/month for an annual subscription. The major reason why Toonly stands out from other animation software is because of its simple interface and the ease with which one can create videos. Above is a video created using toonly video maker This tool was mainly built for creating social media videos, landing page videos, sales videos, Facebook advertising videos, etc #9) Explaindio Explaindio is also a desktop software for Windows and Mac operating systems. It provides a wide range of preset templates for animation and you can also create custom animations in it. Explaindio provides 200+ ready to use animated scenes along with 500+ doodle sketches. However, this software is not free. You have to pay a minimum of $37 for the basic creator version. #10) Videomakerfx Videomakerfx is a good catch for small businesses and social media marketers. Apart from other video creation software which has monthly or annually payment plans, this video maker comes with a one-time payment( $27) and you will get the full royalty videos without any kind of watermarks or other branding collaterals along with your created video. And For Creating Whiteboard Animations: Whiteboard videos works best for educational videos. It helps you to grab the attention of your audience and explain the idea to them or how things work. Take a look at these creative softwares below. #11) RawShorts If you’re looking for a DIY whiteboard animation creator, you should consider RawShorts first. What you’ll love about this software is their creative graphic templates across a lot of categories. Its transitions and effects are really impressive too. #12) VideoScribe Just like they claim, VideoScribe lets you create “Stunning, high-definition, whiteboard-style animation videos. And you can make whiteboard videos with no design or technical know-how”. The thing I love the most about VideoScribe is that it lets you edit and make animated whiteboard videos using royalty-free images and music (over 1k of them). Customizing them wouldn’t get any easier too. #13) MySimpleShow Instead of a marker or a pen drawing in a whiteboard animation, imaging a hand dragging elements across the screen and swiping them away. That’s what MySimpleShow does. MySimpleShow user interface MySimpleShow’s simple and powerful user interface. Their light weight vector images and animated characters can help you to create interactive visual explainer videos. #14) Moovly Moovly lets you add your own audio clips and pictures that can be used to making your whiteboard animation. Isn’t that just super cool? Its precise editing tools are something I’d personally suggest as well. #15) Easy Sketch Pro This isn’t a popular software (yet). But their whiteboard doodle software’s drag and drop interface is really easy to use. #16) Explee (Last & Maybe The Least?) Explee is a web app designed for creating super cool whiteboard animation videos without any hustle. The platform is equipped with hundreds of illustrations and elements so you don’t have to search the web for supporting elements(we can add external elements if we need). Like most of the other online software Explee also comes with a 14 days trial period. Using the free trial account you can create videos and play it on the web player(can’t download video), To start working on Explee you need a PC or MAC with a decent configuration and a stable internet connection to run the app smoothly (check out the system requirements and pricing plans here). And Here are Some Bonus Do It Yourself(DIY) Video Tools For You: Lumen5 With this tool, you can create engaging videos from articles. All you need to do is highlight the most important text from the content and click the magic button. Check out this video created using Lumen5 InVideo InVideo is a platform to create awesome videos and achieve brilliant things. The tool that transforms your stories into dynamic videos is not only free but also super easy to use. Simply choose from over 1200 templates designed by experts and give it your own spin. To make the process easier and the outcome better, InVideo’s got IVA- Your go-to stylist for videos. From text and images to alignment and colors, the Intelligent Video assistant (IVA) covers all and sculpts your videos to perfection. Youtube Intro maker Good news for unversed youtube video creators. Canva is rolling out a simple tool for creating intro videos for your youtube channels. And there are lots of free templates that you can use to create good looking intros in no time. Over To You The video revolution is here. If you’re reading this, I’m pretty sure you understand why keeping the pace up with current marketing strategies is important for any business, product or startup. Obviously, explainer videos are one the best way to increase your ROI and get your target audience to take actions. But, if your company is trying to keep the expense down or doesn’t have a budget that you decided to choose these DIY tools, I’m sorry to break it to you that it’s not the wisest one you’re going to make. While these software and free online tools give you a lot of features and templates, you’ll not be having full control over the video or output the script the way you want to so that you can convert your customers into buyers. That’s where we come in. We are an explainer video company that produces professional and highly compelling videos. We’ll help tell your story with a great explainer video. And we’ll certainly make you go amazing
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
Explainer Video Production AVA
We break down complicated and boring ideas, extract the juice and convert it into short, simple and beautiful explainer videos that will attract, educate and convert the audience into your customers. Scroll down to see how we do it!
Explainer video services ?You can count on us to get the best from the best whiteboard animation and explainer video studio, We cover everything from A to Z types of animated explainer videos.
List Of Software application To Make Explainer Videos 2020
Explainer videos are a great way to easily convey ideas and deliver messages to your audience.
To put it in simple words, it can create ways for better user experience on websites and landing pages.
Needless to say, explainer videos or whiteboard animation videos go a long way because the power of visual graphics can instantly promote businesses and boost product conversions.

Here’s the list of the best explainer video software to create compelling animated videos and improve your marketing.
Tools For Creating 2D Animations
Here’s the quick list so that you can jump to them.
Just like the term says, 2D animations are those videos with 2 dimensional designs and graphics. These online tools works well for it.
#1) PowToon
Enough with those boring Powerpoint presentations? PowToon is a free online software that lets you create cool animated videos.

They have some really good ready-made templates to produce high-quality animations. Their “drag and drop” really easy to use and without any technical knowledge.
#2) Wideo
This is not just another drag and drop explainer video software. This is my personal favourite right now.

With over 1300 images and 50+ music tracks, you can create full HD explainer videos at ease.
#3) Animaker
With 5 different video styles and 120 different types of animations, Animaker lets you make really beautiful explainer videos for your product. This Do-It-Yourself software is also to use.
Their typography & infographic template styles could be really useful for content marketers.
#4) GoAnimate (Now Vyond)
GoAnimate isn’t free, but it sure isn’t an ordinary animation editor as well. What’s so special about it?
This online animation tool is one of the fastest yet with professional output. I personally love their background setting and characters. Those templates are fun to watch and are highly converting for sure.
#5) Biteable
They claim to be “The World’s Simplest Video Maker”. Why do the stand out? Their light and minimal designs!
Biteable’s free version is more than enough to create awesome explainer videos. It lets you create HD quality videos and directly publish them to YouTube. But if you wanna remove their watermark or download the produced animation to your computer, you need a premium account. It’s $99 USD/year.
#6) Animiz
This is a free drag and drop animation tool which can be downloaded and installed in windows and Mac desktops. It allows you to create all kinds of 2D animations and text-based animations.
The paid version of Animiz can provide you with lots of stock vectors, music tracks and other elements for animation. This tool is more useful for professionals or people who have exposure to video creation and editing.
#7) Renderforest
Renderforest is an all in one platform for your business.
From custom website builder to explainer video creation, Renderforest has got your back. One does not need high-level expertise to work on this platform as it has thousands of preset templates for all in any category of video creation (whiteboard animation, 2D animation, 3D animation, animated presentations).
#8) Toonly
Toonly is also a desktop application for creating awesome videos and animations. But it is not free, you have to pay $20/month for an annual subscription. The major reason why Toonly stands out from other animation software is because of its simple interface and the ease with which one can create videos.
Above is a video created using toonly video maker
This tool was mainly built for creating social media videos, landing page videos, sales videos, Facebook advertising videos, etc
#9) Explaindio
Explaindio is also a desktop software for Windows and Mac operating systems. It provides a wide range of preset templates for animation and you can also create custom animations in it. Explaindio provides 200+ ready to use animated scenes along with 500+ doodle sketches. However, this software is not free. You have to pay a minimum of $37 for the basic creator version.
#10) Videomakerfx
Videomakerfx is a good catch for small businesses and social media marketers. Apart from other video creation software which has monthly or annually payment plans, this video maker comes with a one-time payment( $27) and you will get the full royalty videos without any kind of watermarks or other branding collaterals along with your created video.
And For Creating Whiteboard Animations:
Whiteboard videos works best for educational videos. It helps you to grab the attention of your audience and explain the idea to them or how things work. Take a look at these creative softwares below.
#11) RawShorts
If you’re looking for a DIY whiteboard animation creator, you should consider RawShorts first. What you’ll love about this software is their creative graphic templates across a lot of categories.
Its transitions and effects are really impressive too.
#12) VideoScribe
Just like they claim, VideoScribe lets you create “Stunning, high-definition, whiteboard-style animation videos. And you can make whiteboard videos with no design or technical know-how”.
The thing I love the most about VideoScribe is that it lets you edit and make animated whiteboard videos using royalty-free images and music (over 1k of them). Customizing them wouldn’t get any easier too.
#13) MySimpleShow
Instead of a marker or a pen drawing in a whiteboard animation, imaging a hand dragging elements across the screen and swiping them away. That’s what MySimpleShow does.

Their light weight vector images and animated characters can help you to create interactive visual explainer videos.
#14) Moovly
Moovly lets you add your own audio clips and pictures that can be used to making your whiteboard animation. Isn’t that just super cool?
Its precise editing tools are something I’d personally suggest as well.
#15) Easy Sketch Pro
This isn’t a popular software (yet). But their whiteboard doodle software’s drag and drop interface is really easy to use.
#16) Explee (Last & Maybe The Least?)
Explee is a web app designed for creating super cool whiteboard animation videos without any hustle. The platform is equipped with hundreds of illustrations and elements so you don’t have to search the web for supporting elements(we can add external elements if we need). Like most of the other online software Explee also comes with a 14 days trial period. Using the free trial account you can create videos and play it on the web player(can’t download video), To start working on Explee you need a PC or MAC with a decent configuration and a stable internet connection to run the app smoothly (check out the system requirements and pricing plans here).
And Here are Some Bonus Do It Yourself(DIY) Video Tools For You:
Lumen5
With this tool, you can create engaging videos from articles. All you need to do is highlight the most important text from the content and click the magic button.
Check out this video created using Lumen5
InVideo
InVideo is a platform to create awesome videos and achieve brilliant things. The tool that transforms your stories into dynamic videos is not only free but also super easy to use. Simply choose from over 1200 templates designed by experts and give it your own spin. To make the process easier and the outcome better, InVideo’s got IVA- Your go-to stylist for videos. From text and images to alignment and colors, the Intelligent Video assistant (IVA) covers all and sculpts your videos to perfection.
Youtube Intro maker
Good news for unversed youtube video creators. Canva is rolling out a simple tool for creating intro videos for your youtube channels. And there are lots of free templates that you can use to create good looking intros in no time.
Over To You
The video revolution is here. If you’re reading this, I’m pretty sure you understand why keeping the pace up with current marketing strategies is important for any business, product or startup.
Obviously, explainer videos are one the best way to increase your ROI and get your target audience to take actions. But, if your company is trying to keep the expense down or doesn’t have a budget that you decided to choose these DIY tools, I’m sorry to break it to you that it’s not the wisest one you’re going to make.
While these software and free online tools give you a lot of features and templates, you’ll not be having full control over the video or output the script the way you want to so that you can convert your customers into buyers.
That’s where we come in. We are an explainer video company that produces professional and highly compelling videos. We’ll help tell your story with a great explainer video. And we’ll certainly make you go wow.
Do you want to know explainer videos that everyone is talking about as the best
Video marketing Video marketing is one of the best way reach your brand to the right audience and grab their attention. For businesses that are struggling to effectively boost their product conversions, explainer videosexplainer videos is a great idea.
Watch how these businesses effectively tell stories to potential customers using explainer videosexplainer videos.
These animated product demo videos can connect & communicate in a better way with people, visually telling stories to turn them into customers.
Here are some of the best explainer videos that are doing it right.
2D Animated Explainer Videos
Inlocus App
PrivacyStar
JotForm
Litmus 7
While 2D animations2D animations have super cool effects and styles, whiteboard animationswhiteboard animations are simple, yet powerful.
Animated Whiteboard Explainer Videos
Questex
Corporate360
Learn more about our whiteboard video production service.
There’s no doubt that this is the new conversion optimization game. If you want an explainer video for your company or business, let Amazingvideoadz do the magic for you.
explainer videos that you can't miss. amazingvideoadz
Video marketing Video marketing is one of the best way reach your brand to the right audience and grab their attention. For businesses that are struggling to effectively boost their product conversions, explainer videosexplainer videos is a great idea.
Watch how these businesses effectively tell stories to potential customers using explainer videosexplainer videos.
These animated product demo videos can connect & communicate in a better way with people, visually telling stories to turn them into customers.
Here are some of the best explainer videos that are doing it right.
2D Animated Explainer Videos
Inlocus App
PrivacyStar
JotForm
Litmus 7
While 2D animations2D animations have super cool effects and styles, whiteboard animationswhiteboard animations are simple, yet powerful.
Animated Whiteboard Explainer Videos
Questex
Corporate360
Learn more about our whiteboard video production service.
There’s no doubt that this is the new conversion optimization game. If you want an explainer video for your company or business, let Amazingvideoadz do the magic for you.
Making affordable video explainer marketing
If you’re reading this you probably already know that videos are the most effective marketing tool to have in your arsenal in 2017. Businesses use videos to capture the consumer’s eye wherever they are online, via social media, email marketing, tutorials, website content to even vlogs.
However, we often find ourselves short on budget to create our dream marketing campaigns. So we search for the few affordable resources that also deliver results.
But does an inexpensive strategy or a low-cost video always mean a loss in quality?
Here, we’ll go through how to create a marketing video on a low budget.
We’re going to give you a video production breakdown so you learn the key techniques to achieve the same standards set by the best explainer videos out there:
#1: A Compelling Script (Or You’ll Lose)
Your goal is to create optimum levels of consumer engagement and shareability through this activity.
Videos can spark strong emotions in the viewer. And people are inspired to take action based on emotion and not fact. So spend some time with this process.
Brainstorm with your team and list down all elements you want to be included in the script. Filter then and flesh them out. Your list may include a key message, brand values/identity, whether you have a strong or subtle CTA and where to position it, highlights of product/service.
When writing your script (shorter is always sweeter), it’s important to remember that every word counts. The first 10 seconds of your video will buy you the viewer’s attention for the next 10 and so on.
Dollar Shave Club is a great example of an excellent script. The video production cost stayed as low as $4500 whereas such a live-action video usually cost somewhere around $50,000. Today, that video has more than 23 million views.
#2: DIY Animation (If You Aren’t Too Lazy)
Animated explainer videos are all the rage for businesses these days. They are aesthetically stimulating, you can explain concepts more effectively without the limitations of a live action video.
The primary types of animated videos:
Based on format:
- 2D Animated.
- 3D Animated.
Based on approach:
- Character based approach.
- Object based approach.
There are plenty of low-cost applications and tools to make a video easily.
Lou Bortone, a leading video marketing consultant, suggests VideoScribe ($25/month) for whiteboard-style sketch videos and PowToon.com (free) for detailed 2D-style animation.
Check out some of the free or affordable tools for video creation we have listed out on our best explainer video software list.
#3: Rent Equipment (For Some Real Action)
If you decide to go the live action route to get your message across, you may start looking for discounted video cameras and lighting equipment.
Rent the recording equipment instead, there are numerous rental companies out there who offer great equipment at low prices.
Does anybody in your company have an iPhone? No joke, people, iPhone and some Android cameras can maketh the camera. The video quality works fine if you can navigate it appropriately. All you need to get is a tripod and a plain backdrop and you are good to go.
Unless you want your video to make James Cameron look like a joke.
Tutorial: How to shoot a video with an iPhone (by Wistia)
#4: Professional Actors (Or Maybe Not)
I say nay. You already have a bunch of enthusiastic and animated characters in your own organization, there’s your cast! There’s bound to be one or two with the acting bug amongst them.
Having your own team members talk about your organization shows the world exactly who you are. It shows the world that you are genuine and builds trust in your audience.
Besides, who better to talk about your brand than its people? Have your experts share what they do best and create resourceful and informative videos.
But if you feel that hiring actors are absolutely necessary, don’t go straight to talent agencies. Put an ad out to student actors.There are a plenty of amateurs out there with a lot of talent just waiting for the next gig. This could save you a lot of dough.
#5: Video Editing Software
Adobe Premiere or Avid video editing software might be the most professionals software out there.
But if you don’t want to spend hours learning how to use them and spending a lot of money buying them, the better software option is the one that’s already on your computer.
For Macs, iMovie is a great option and for PCs Windows Movie Maker is amazing. They’re specifically made to be user-friendly and have all the applications you need to render your film.
If you are completely new to the world of editing and have no prior experience – YouTube is your friend. You could find a lot of valuable and valuable tutorials about video editing software.
Over To You
If you’re looking to hire an explainer video company at an affordable cost, check out our whiteboard video production service. We’ll help you to convey messages and explain your product in the best way possible.
So there you have it. You don’t need a million dollars to make a video that’s worth a million dollars. Unleash the budding director within you and remember that making videos can be fun and done on a small budget. Make it light, make it simple and make it engaging.
Make explainer video highly converting
Driving in lots of traffic or generating leads is just one phase of your business. Converting them into actual paying customers is an entirely different story. And if you’re reading this, you already know that explainer videos improve conversions.

That being said, not all animations can turn ordinary into customers. Let’s see how to use psychology to make your explainer videos highly converting. (I’d rather not use the psychological terms in this post)
How To Make Highly Converting Explainer Videos.
Note: Though all these tactics can be really leveraged to making your videos better, it doesn’t mean they’ll work everywhere. Identify where you need to make use of these and then apply the tricks. Don’t stuff your videos with these psychological tactics just because you wanted to. That’s the stupidest thing you could ever do.
Always keep these points in while making your video and see if you can apply them or not.
#1) Remember, Your Videos Are Being Watched By Herds Of Sheep.
Ever heard the term ‘Sheep Effect‘? It’s when we do exactly what others similar to you or around you are doing. In simple words, it’s when you follow the herd.

As cavemen, we used to believe that in order to survive, you need to stick to the group and follow the others. Or if you don’t know what to do, just do whatever others are doing. It used to be a survival technique. Often, our ancestors saved their asses by not doing anything adventurous or strange (different). And this knowledge of survival has been passed down to us through genetics. In certain ways, we are bound to follow the herd, especially when we’re confused AF.
A lot of persuasive marketers are leveraging this fact to make people buy something or to put them in a funnel. Would you believe me if I said you can do the same with explainer videos? Here’s what you need to do.
The truth be told: Using testimonials in whiteboard explainer videos are boring. So these could get tricky. Well, you could do that without making your audience yawn. How?
- Use a quick common testimonial of a lot of customers together. Unleash your creativity! (This could work).
- Use numbers and stats that doesn’t stay around the screen for a long time. (Like how many have used it so for or the number of satisfied customers!)
Note: Please don’t stuff in numbers and stats just so that you can leverage the sheep effect.
#2) You Make A Line Smaller By Drawing A Larger One.
Doesn’t it make sense? Haven’t you seen that tricky challenge where they ask you to make a pencil line smaller without erasing it? All you gotta do is draw a bigger one next to it. Like a boss.
So, how can we use this on animation explainer videos to improve conversions?
- First address the problem that your audience is facing. Use the drama to make it look scary.
- Then introduce the product along with how they can use it to get over the problem.
When the product comes in as a solution right after they have almost wet their pants, it makes them think that the product is the angel from above. Our brain is built in such a way that we always compare two adjacent elements subconsciously. So, when the emotions brought in by fear is leveled by the solution to it, we perceive the solution as a superior one. Thus, making them instantly want the product. And if it’s free, there’s no doubt that they’re gonna turn into customers.
But what if the product isn’t free and it costs lets say $50? Well, now that you already have a better chance of converting them, you could improve the chances by using this same principle. How?
There are two ways you could do that:
- Show $100 first and then animate it down to $50. Since they saw the larger amount first and then it becoming a lesser one, they are much likely to perceive it as a really small amount.
See how smaller the $50 is comparatively? - Or there’s this neat and unbelievably trick you could use. When you show the product price, make sure that the size of the text is comparatively much smaller. I know this sounds stupid, but trust me, this works like a charm.
Would you rather share this post on Facebook or tweet it away?
#3) People Want What They Can’t Get. (Play Hard To Get?)
Ever wondered why we are so obsessed with items that are rare? Why people buy limited edition cars even though you could save a lot of money and drive around the same way like using other cars?
And that my friend, is the ‘Power of Scarcity‘. Even this theory goes back to our ancestors too.
Two things:
- They (us) believed that rare fruits are rare because a lot of people ate it and made it rare. (Doesn’t it link back to the Social Proof – Sheep Effect?)
- And rare items won’t be around for too much and they are limited for only some time.
Guess what? Our subconscious mind thinks the same. In fact, in a lot of scenarios, it’s true.
Remember that crush of yours who always played hard to get. What would have happened if he/she was way too friendly to you? Would the interest be the same?
Okay, now you know that this works, you might be wondering how to integrate the theory in your explainer videos. Did you know that our brain uses a lot of memory association? (We’ll come to that soon.)
Research says that people are likely to associate visual and audio elements to memories and emotions that are linked to similar elements in our past. So, what can you do about it?
- Subliminally include the sound of a clock ticking or even an animation of it so that the perceive the closely linked item as a limited time offer.
- Or use the light reflection glittering effects on the product picture. (Several companies have used this.) This makes them link the element to diamonds and gems that are really rare and even precious.
Sounds pretty Wowsome, right?
So, you’d rather share this on Google+, right?
#4) Memory Association Is The Marketing Dark Magic.
The post is coming to an end and you’re probably bored. Well, last but not the least, here are some effective ways to use memory association to make your explainer videos highly converting. (We amazingvideoadz always keep the best for the last.)
People tend to believe things & even people with similarity. So, study the target audience and include objects that the same audience are likely to see everyday. This boosts the impression.
The power of authority has always been a weapon of mass influence. And when you combine it the effect of memory association, you’ve dark magic.
There’s a bigger chance of your audience trying out things suggested by the authority figure in the industry. So, how do you combine the power of authority with memory association?
Simple.
Use similar animated characters in the explainer video. Or, you could even use a similar voice over. Replicate the authority figure.

Brian MasseyFounder – Conversion Sciences
Bonus Tricks To Make Explainer Videos Highly Converting.

- Use first person narration in your videos. And using “Me” & “My” are super effective.
- Remember Newton’s law of inertia (of motion)? A moving object continues to be in its state of motion until and unless an external force is applied on it. So, ask your viewers to take that first step instead of telling them the entire process. They’ll figure it out. (Tell them to visit a page instead of signing up and checking their email to confirm.)
- Put them in the fact loop. Studies say that we are likely to say yes to a question if it’s followed by facts they already know or statements that are true. So, before mentioning the product’s benefit, roll out a bunch of facts.
- Never end your explainer videos with the company logo. (Unless it’s for brand awareness.) Always use a great & simple call-to-action.
(Alas! I’m out of tips. Wait. Eat a lot of fibrous food. It helps!)
explainer video tips 2020
Here is the latest interview conducted by Creative Gaga with Amazingvideoadz about the latest Animationlatest Animation trends of 2020.
Creative Gaga: What were the animated graphics animated graphics trends used in 2018? Please elaborate with a few examples.
Amazingvideoadz: 2018 was a phenomenal year for animation and motion graphics. As always, a vast majority of the newest trends in animation and motion graphics are based on cultural trends and the current zeitgeist. In keeping with the same, there was a noticeable shift away from minimalism. 2018 was filled with numerous videos that embraced being big and being loud.
It was along the lines of the ‘Bigger is Better’ philosophy or the ‘Go Big or Go Home’ philosophy. Videos were made in such a way that viewers would never take their eyes off of the screen. The text was bigger and bolder than ever, constantly changing and creating new text out of the shells of the old.
Together with videos that had fast cuts and rapid edits, bright pop colors and neon moods and color gradients, this ‘In Your Face’ attitude permeated all forms of visual media far beyond animation and motion graphics. This also included using effects that made the video stand out more, look cooler, and reel the viewer in.
Vertical viewing and videos for the same rose in prominence as mobile platforms recorded the most screen time. This meant everything that was on the phone and a big chunk of this can be attributed to things like Insta-Stories, and pretty much other social media sites that used a lot of animationanimation and motion graphics. A big and probably the most important change for creatives was the increased use of Adobe After Effects for a lot more animation as it now had a lot of flexibility. This meant that After Effects was on the verge of becoming the one-stop destination for everything related to Animation and Motion Graphics capable of creating fluid animation and superb motion graphics with its newly updated properties. Animation that was earlier only possible on Flash was now easily done on After Effects.
One of the biggest and most popular effects was the ‘Glitch effect’, where the character, object or the entire video looked as if it was glitching. This first started out in photos and videos where the effect could be created using Adobe Photoshop and Adobe Premiere Pro respectively. Once this was established there, bringing it into the field of animation and motion graphics ensured there was no limit to one’s imagination to get creative with the effect! It was also a trend that incorporated elements of the past (think old scratchy-signal TVs) and the future (think any sci-fi movie), and that is what helped people embrace it so much more. It also helps that it looks incredibly cool when employed well.
Another effect that was wildly popular but has been around for a while, was ‘morphing’. This meant characters and objects that morphed into one another creating the illusion of a seamless transition that looked almost magical. Morphing was another popular trend because of how beautiful it looked on screen. And also because it was to implement in almost any situation increasing it’s flexibility and therefore use.
Some of the other motion graphics and animation effects and trends included Liquid Motion, Layered Typography and Mixing 2D and 3D among others – overall, a very good year for us creatives!
Creative Gaga: With animation rolling its way in almost all fields, what trends can be expected in animated graphics in 2020?
Amazingvideoadz: 2020 is going to be an absolutely amazing year in relation to animation and motion graphics. Simply put, every year usually builds on the momentum, innovation, and technology of the previous year, and if we follow the trend over the past few years, animation and motion graphics has been growing by leaps and bounds year-on-year. That being said, let’s take a look at some of the trends we can look forward to in 2020.
Courtesy: Atlassian
While a lot of the trends from 2018 will flow into 2019, VR/AR would be up there right at the top. Animation and motion graphicsAnimation and motion graphics in a VR and AR setting opens up a host of different possibilities and increasing the scope for imaginative ideas that could work wonders on immersive platforms. Automation is another big step that signals good things for the industry. This also enables flexibility for animation and motion graphics in apps without compromising the code and weighing the app down. 2019 would also see animation accessible to everyone, with a host of online, desktop and mobile apps that offer a whole suite of plugins and platforms for everyone from beginners to experts. Animation and motion graphicsAnimation and motion graphics will also have to adapt to multiple platforms without losing its core message. A video that can do that would be at the forefront of its marketplace.
Courtesy: Esteban Esquivo
One of the biggest trends we’re looking at is Kinetic Typography. This is the process of animating text just like we do a character or an object. We can stretch it, distort it, make it disappear, jumble it, twist it around and so much more. These kinds of videos are normally used to attract attention and will work wonders for brands.
Seamless transitions are another trend that has been getting better each year and a large part of the reason is huge advancements in cel animation (frame-by-frame drawn animation). These styles ensure a smooth video without jumpy transition and cuts that can disorient the viewer. Think of it like a gimbal to a camera. It makes the entire video flow seamlessly.
Lines are another emerging trend. It can represent a tree, a trampoline, data, a building, a road, a face, a car and so much more, only limited by our imagination!
Some other trends are Grains, Liquid Motion, Combining 2D and 3D, Big, Bold Typography, Isometric Style and Digital Surrealism among others.
While this is a forecast of the trends that we may see based on market analysis and trends of the past, this is subject to slight changes depending on the cultural zeitgeist of 2019 and pop culture next year. If there are events that influence new trends, those trends will be part of the animation and motion graphics trends of 2019.
Creative Gaga: With consumer consumption and demand witnessing a shift from being informative to interactive at the UI level, will this change in demand be incorporated in the upcoming animated graphic designanimated graphic design trends as well?
Amazingvideoadz: This shift was a long time coming. While the shift from UI to UX had already taken place, it is only now that companies and brands are sitting up and taking notice of the importance of interactive UI with tough competition and huge conversion rates in mind. While this shift would not happen all at once, it will definitely be a step in the right direction. Customers are very demanding and very specific in what they demand. They want products and deliverables that cater to their specific needs and while this is very important it is also one of the core values of any creative agency. We don’t create a product and wait for customers to come.
We create a product based on the customers wants and needs. Necessity is the mother of innovation and it is no different with us. The client needs something and we deliver it. And since animation and motion graphicsanimation and motion graphics isn’t bound by reality our possibilities are endless. The future trends in this field will always take this into consideration. It’s simple, if you understand that knowing your clients’ needs and the shift from informative to interactive across all platforms is happening, it would be a gross misstep if we did not incorporate it into our products. Because then we end up losing clients. For example, vertical videos have been the rage of late, and true to that, we have been getting an increase in requests for vertical videos or adaptable videos that could work well in both horizontal and vertical dimensions.
Creative Gaga: As interesting as animated graphics gets, the effort and cost of production also go up the graph. Will brands/companies be interested in spending the kind of money needed to match up with the trending designs?
Amazingvideoadz: Nowadays most brands/clients, spend a lot more on multiple videos or content as opposed to a few years ago where most companies had just one video that did everything (branding, marketing, explaining etc.). This way they are already spending more and it’s not just hiking our prices to suit the constantly evolving atmosphere of animated graphics.
Clients also need to understand that they need to spend more to stand out in an increasingly congested marketplace. That being said, there will always be naysayers, and many companies that approach us for projects do not understand the prices we quote. And this applies to any creative agency. The reason is that most of them do not know the work and effort that goes into creating something like an animated explainer video for example. There are so many steps in a very long and creative process. And since it’s not a physical product that has a price tag, they find it difficult to comprehend. But there are those clients for whom we’ve made videos or done branding and they know it’s a good investment because their conversion is always much higher after we deliver the product. And usually what they get in relation to what they spend doesn’t pinch the pocket as much. Those who have had good experiences with branding, advertising and the like, understand the need for motion graphics, animation and keeping up with the latest trends.
This is why there will always be a market for people like us to offer our services to the world. Until AI and the machines automate even this! Then we’ll have problems!
Creative Gaga: With technology going really futuristic, what are the kind of characters that are expected to be in use in 2019? Will they be completely fictional or will they be a mix of fiction and realism?
As creatives, our priority goes to the story. Whatever suits the story is what we use. As always, it also depends on the client. But from freedom of creation perspective, we use everything from characters that act like objects to objects that act like characters. Breaking away from the mold is one way we can stand apart from other similar videos in the marketplace. With technology growing by leaps and bounds, magical realism can represent how technology interacts and changes human lives. At the same time, realism can be used to show the human face of technology.
This article is featured on Creative Gaga.
Why visitors leave your website andn don't come back
- Why Visitors Are Leaving Your Website
There is an explosion of content on the Internet today.
So much so that people don’t ‘Read’ content anymore, rather they skim through it. In a time where there is an abundance of information, keeping your visitors on your website even for more than a few seconds is getting harder.
It can be a struggle to convince visitors that your site offers a lot of value.
It’s even more frustrating when you have a website with a great design and good content, only to find that visitors are still in a hurry to leave your website.
Why do visitors leave your website?
There’s a simple analogy to this. Inviting visitors to your website is like throwing a party. It’s not enough that you buy chips and a dozen bottles of sodas and hope for a great party. You really need to take the effort and make the party worth going to.
The average time spent on a website is 58 seconds! But this need not be the case with your website. By making use of some best practices you can increase this to a large extent. But first, you need to understand why visitors bounce from your website in the first place.
Here are all the reasons why visitors are in hurry to leave your website.
1) Your Website Is Slow

Now when I say slow, I’m talking about just a few seconds over here. That’s right, a few seconds is all it takes for your visitor to make the decision to leave or stay while your landing page is loading.
Consumers have access to high-speed Internet at their fingertips today. As we continue to develop faster internet connections in the coming years, visitors will get more and more impatient.
Regardless of how great your content is, visitors are not going to wait at your doorstep, especially when they can access your competitor’s site faster.
According to Kissmetrics, 47 percent of visitors expect a website to load in less than 2 seconds, and 40 percent of visitors will leave the website if the loading process takes more than 3 seconds.
A faster landing page has the added advantage of having better SEO rankings. Google wants to rank websites with a better user experience higher than others and loading time is an important factor here.
2) The Content Layout Isn’t Appealing
So what do people look for in a website? Remember, users don’t actually read your content – they skim through the content.
There should be a flow to the content that visitors read on your website. You need to keep the reader surfing smoothly along with it.
The visitor, after reading said content, should be informed to make a decision (a click, opt-in, etc.) during their stay on your website.
How does the human eye scan a page? This knowledge can help you design the layout of the page in a way that the visitor reads most of your content. This is what is referred to as the visual hierarchy of page content.
Having a visual hierarchy tells readers what to read and in which order. For example according to a study in visual hierarchy for content, it’s been proven that readers scan a text heavy page in an F shape pattern; and pages with less text in a Z shape pattern.
3) Your Website Design & Readability Matter!
When it comes to webpages, sadly, it’s going to be judged by its cover.
Although looking at the bigger picture, good content should have a higher priority when it comes to judging a website. The reality is that you could have the absolute best content and it won’t mean anything if you don’t have a good website design to compliment it.

But we have known this for quite some time now. With all the content that is available online today, users have been exposed to a lot of stunning website designs. And the user is always craving for designs that are even better.
So it’s not enough that you feel you have a good website design. You need to stay up to date and be aware of all the new designs and templates that are working for other websites today.
While some might argue that changing the website design is not practical and that design should be consistent, this is far from the truth. Just take a look at Facebook. Look at the design of the website today and compare it with what it looked like a few years ago, or even a few months ago.
A fresh design not only ensures that the visitor is not getting bored with your website; it also creates an impression in them that you are actually making the effort to make their lives easier.
Website changes could be as simple as changing the shades in your color scheme to as big as changing the entire template and layout.
What are the cool things to include in your website design today? Using large fonts and minimalistic designs seem to be all the rage right now. Try to incorporate some of these designs for your website. But keep in my mind that this format could change any day from now.
Remember, for website design; change is good.
4) Multimedia That Plays Automatically
Digital marketing is still a learning process. A few years ago we thought it was a good idea to have videos on landing pages that started to play automatically. Well, we were mistaken.
First of all, auto-playing videos are going to slow down your landing page.
If a visitor has a slow internet connection he’s going to be left with a buffering video player and a bad impression. They are almost always going to bounce from the site.
Secondly, you’re playing the video against the consent of your visitor. This brings up the fact that the user is in fact not in control, and nobody wants to feel that way. They are going to see this as an intrusion.
Simply put, it’s just plain annoying. Don’t do it.
5) You Don’t Have Call To Actions On Your Pages

You have a great web site design and some pretty awesome content to offer. Let’s say you have done all this. Now, what do you do to reduce your bounce rate?
There are many cases of websites like this but the problem is that the user does not know where to go from your landing page. If you want to retain visitors within your website you need to direct him to take action and go to the next page. They might find your content interesting and read it but they are going to leave the landing page as soon as they are done.
Try to link to similar content and provide a CTA to direct the visitor to similar or other relevant pages.
Contrarily there is such a thing as having too many CTAs. I’m sure you have seen some examples of these. Webpages that are stuffed with unnecessary CTAs like ‘Buy this now’ ‘Don’t miss this opportunity, click here now!!’ This is an instant turn off and you’d want to bounce away from this page as fast as possible.
6) Targeting The Wrong Audience
How do you know that visitors are bouncing from your website? Ideally, you would compare the no. of visitors to your bounce rate.
But have you wondered, are you even getting the right audience from your traffic? Is the traffic leading to conversions?
Too often has it happened that marketers are so focused on optimizing so as to get traffic that they don’t stop to wonder whether they are getting the right traffic? The problem with this is that a visitor might end up on your landing page simply because you rank on a particular keyword.
Your landing page might be completely irrelevant to the visitor and they are sure to bounce off.
So even if it means sacrificing a few visitors, try to optimize your webpages keeping in mind who the right target audiences are.
7) Inactive Blog or Outdated content
When people build an impression about a website, in the back of their head they want to see that the people behind this website are making an effort. They want to see some new activity
going on in the website.
A website with a stagnant blog immediately translates into- ”This site is dead, there is nothing new over here. Move along”
Make it a point to freshen up your website by updating your blog at least once a week.
Before stuffing up your blog with random content, you need to ask yourself what kind of information should you include on your website. It’s not enough that your content is rich in SEO keywords, it should be created keeping in mind the visitors who are more likely to lead to conversions.
So there you go. These are just some of the main reasons why your visitors leave your website.
In the end, it all boils down to this; if you want your visitors to stay on your website, give them a pretty good reason to and focus all your efforts on customer satisfaction.
What the professionals are saying about whiteboard animation videos

What are the benefits of explainer videos, how it works & why you need one? Here’s the best guide to its production process & explainer video software.
We’ve covered almost everything about explainer videos in this single guide with the help of top experts in the industry and our team at Amazingvideoadz.com.
Watch This Short Video About Explainer Videos
A Sneak Peak Into Video Marketing

Online video marketing is a strategy in content marketing that make use of videos to effectively communicate with your audience about your brand, product or service.
Videos are being used in different stages of the buyer’s journey for all kinds of purposes like about us videos, how-to videos, webinars, explainer videos, corporate training videos and even customer testimonials.
So, Why Should You Use Video Marketing?
- Videos boost sales and conversion. Studies show that adding a product video on your landing page can increase conversions by 80%.
- Videos help build trust and reliability of your brand. When customers engage with videos, they see the human side of your business. 57% of consumers say that videos gave them more confidence to purchase online.
- Videos help boost search engine rankings. They allow you to increase the time spent by visitors on your site. Longer time spent on your website is a signal to search engines that your site has good content. You’re 53 times more likely show up first on Google if you have a video embedded on your website.
- Videos connect well with mobile users. YouTube reports mobile video consumption rises by 100% every year. Since people like to watch videos on the go, and the amount of smartphone users is growing, the video audience keeps getting bigger.
- Explainer VideosExplainer Videos are the most effective way to explain a new product, service or any business message.
Sources: Insivia, e-tailing;
Video marketing is exploding in popularity and will eventually be the most popular way to market a business. Because video is a visual medium, videos are extremely effective when it comes to improving people’s understanding of your product or service.
And with technology improving each and every day, no longer does a company need to hire a production team to produce a quality video. Today it is possible to produce a high-quality video using a cell phone. Not only do videos grab the viewer’s attention, they get more exposure on social media than articles. While I haven’t really incorporated a lot of video into my marketing strategies, I definitely plan on doing so in the near future.

Google was the first engine to combine videos, images and other non-text assets into its search results (years ago with Universal search), and today these items continue to provide SEO benefits. Videos give a business more potential visibility in organic search. Particularly in mobile, which now accounts for the majority of searches, videos can have an advantage over text-only results; depending on the query, the answer may be easier to watch than to read on a smartphone, and the search engines know that.
Besides, YouTube is the No. 2 search engine, ahead of Bing, and is often the GO-TO site for “how to do …” queries.

Explainer videosExplainer videos are a must-have for businesses to communicate their brand messages. Whether it’s a complex idea or a creative solution, explainer videosexplainer videos leave a lasting impression on customers to learn more about your products and services.
Video marketing is essential for grabbing the attention of your audience. When done effectively, adding video to your marketing campaigns builds an emotional connection with your customers, which can lead to brand awareness and sales.

What’s An Explainer Video?

An explainer video is defined as a short video that businesses use to quickly introduce themselves, explain what they do, and tell how they can help solve their customer’s problems.
Explainer videos can be used to:
- Explain the details of a new product.
- Explain the services of your business.
- Communicate an idea or message to your customers.
The social and mobile web thrives on visual content.
Video is highly engaging when you use text, cartoon like caricatures with some audio.
Making the complex simple in one to two minutes for a world that is overwhelmed with content is also a breath of fresh air.
So to sum it up….. Explainer videos are like infographics on steroids and who wouldn’t enjoy that!”

Explainer videos are a great opportunity for any business to introduce or explain their products/services within context. A product page on its own can certainly get your message across but using video will elevate your message to include an emotional element which is one the foundations of sales & marketing. ‘More video content is uploaded in the last 30 days than all 3 major US TV networks combined have created in 30 years!’ If you’re not investing in video content, you’re lagging behind and soon left behind. When it comes to positioning your product and or services, nothing is more efficient than producing quality videos.

The explainer video statistics by Wyzowl is just astonishing.
- 93% of businesses that use video believe that it has increased user understanding of their product or service.
- 36% of businesses believe that they’ve received less support queries as a result!
- 45% of businesses who use video say they have an explainer video on their home page.
- 83% say their homepage has become more effective
The best part is that businesses are open to being a lot more creative in their video marketing strategy. This is why there are all kinds of formats like live action, whiteboard animation and 2D animations. Animations have the power to engage the audience through great visual experiences and creative storytelling. So it’s no surprise that animated videos are one of the most popular among the different types of explainer videos.
Explainer videos are often the best option for … well, explaining complex concepts! With both audio and visual stimulation, explainer videos make it easier to understand things like the problem your product solves or the way your service works in a short period of time. And since no one has time for lengthy content, great explanations in short bursts of time are the perfect match.

Explainer videos allow folks to see your product, quickly grasp what your company does, and relate to your company through the video that you create.
Video creates a sense of trust and relatability that the best copy can’t give you. Investing in video marketing is investing in relationship building with your prospects and customers.

Types Of Explainer Videos

Basic 2D Animation

High End 2D Animation

3D Animation

Live Action Video

Motion Graphics VideoMotion Graphics Video

Stop Motion Video

Kinetic Typography Video

Infographics Video

Screencast Video

Testimonial Video

Cutout Animation Video
People still love to read – but video is only getting bigger due to its personal feel and of course, the fact visual content requires little effort to digest.
Dr. James McQuivey estimates that one minute of video is equal to 1.8 million words!
That’s not all: 50% of company execs seek more information after noticing a product or service in video content.
In addition, a study showed that using video on landing pages can increase conversion rates by a whopping 80%!
It’s time to adapt to trends if you haven’t already. Begin creating a mixture of live and recorded video for your audiences in 2017.

As far as the explainer videos are concern, according to Unbounce, “Explainer Videos have the tendency to increase the conversion rate by 20%”. But, if you ask me about the top 2 reasons why you should go for explainer videos will be:
There are two kinds of people, one that goes with verbal learning and others that go with visual learning. Explainer videos have both powers, which allow more people to engage with it and thus, have more power to convert visitors into leads.
More chances of being shared. Explainer videos have more power to engage audience thus, chances of being shared on social media is higher than usual and you will be able to reach out to wider audience as a business.

Why Explainer Videos Work?

So, are you still wondering whether you need one? Not sure how effective these videos are or how it can help your business grow?
In that case, let’s more talk about the benefits of explainer videos and why should have one.
- They build trust and credibility: To earn the trust of your customer, you need to engage with them. They need to feel that you have made an effort to reach out to them. Nothing is more engaging than a killer explainer video to show the customer that you have taken the effort to explain things to them.
- They boost sales & conversions: The purpose of having a video marketing campaign is to drive the customer to take some sort of action like a product purchase or email subscription. Explainer videos are a great way to do so as the customer gets a video preview of what to expect after buying into a product or service.
- They convey a lot more information in a short span of time: According to Forrester Research, a minute of video is worth 1.8 Million words. Putting this into perspective, a one minute video has the same influential power as 900 blog posts of 2000 words each.
- They improve email marketing campaigns: According to Syndacast, just by including the word explainer video in the subject line, you can boost open rates by 19% and click-through rates by 65%. These are perfect for nurturing leads.
- They reduce the bounce rate of your webpages: By adding an explainer video, your visitors will spend more time on your website and could compel them to engage more around your site.
- They improve SEO rankingsSEO rankings: User engagement rate and time spent on a website is an important search ranking signal. Since viewers spend more time on your website by watching videos, search engines like Google will take your website is a useful one. This will help you rank better & drive in more organic traffic to your website.
- Videos have a big reach on social media platforms: By having an explainer video you can reach a much wider audience on social media, since social media are all about videos today.
- They are more engaging & compelling: A good explainer appeals to the emotion of the viewer. It highlights the difficulties that customers face and offers solutions to your problem. People are inspired to take action not based on fact, but based on emotion.
- They are more human and they show the personality of the brand: The style and the messaging of explainer videos are very simple and humane. Customers can easily relate to them. Having one also gives you the chance to showcase your brand persona.
Check out our YouTube Video SEO service
Over the years I’ve made dozens of videos that have literally been watched 100s of thousands of times. Video doesn’t replace text copy by any means, but often fills needs that text can’t, and has several advantages.
The specific reasons I like making + using videos:
- They are highly shareable.
- Snippets can be cut down for Twitter and Facebook.
- Provides you with an endless supply of gifs.
- Multiple distribution platforms. A video hosted on your own site can be uploaded to YouTube with a different description to capture a broader audience segment.
- People who won’t take the time to read will often watch a video.
- Transcripts are incredibly easy and cheap, and can provide you with text that not only helps your SEO, but allows people to read along with of the video.
- Videos provide an enhanced opportunity for personal branding that doesn’t exist with text. Seeing a person in video is often much more powerful+personal than writing about the person.
Video is often harder to setup at first, but over time these difficulties begin to scale and video an essential part of your content strategy.

“Let’s face it video is sweeping the internet!
You don’t want to be left behind. Creating an explainer video is a great way to capitalize on this. If getting in front of the camera is not for you then an animation with you as the voice over could be a great option.
Video is the closest connection our audience can have with us. They can see how you act, they can hear your voice, and they can see your emotions.
How many times have you got a text message from someone and wondered are they annoyed, happy or sad?
With video, this is not an issue!”

There are plenty of reasons why explainer videos have become so effective. As a society raised on television and the Internet, we’re culturally conditioned to “watch” rather than read. In fact, according to Psychology Today, “Videos are processed by the brain 60,000 times faster than text.” Meanwhile, digital agency Zabisco says that “40% of people will respond better to visual information than plain text.”
However, I believe there’s an even bigger reason why Explainer Videos are so popular: Because it gets us off the hook for having to be on camera! Most folks would rather have a root canal than appear on camera, and off-camera explainer videos allow us to hide behind the visual storytelling power of animation. As a content creator, I’d much prefer creating an explainer video than firing up my webcam!

So how do explainer videos work? What are the steps involved in creating one?
The Production Process To Make Explainer Videos?

So what really goes on behind the scenes when creating an animated video. A lot actually!
How do explainer video companies work their magic?
There are many creative minds like scriptwriters, animators and voice over artist behind the process.
Let’s take a better look at how to make explainer videos.
Brainstorming & Concept Discussion
In this stage, explainer video agencies take the time to understand the client and their goals for the video.
Each video is unique, so there is a brainstorming session where the creative directors and scriptwriters decide the angle for the story the client wants to tell.
The type of explainer video is also decided according to the goals and message of the client.
Scripting & Storyboard
The success of an explainer video lies in good storytelling. After deciding on the direction, a clear, simple and compelling script is developed by the scriptwriters.
After the concept and script are approved, a storyboard is sketched out that shows how the script will play out – scene by scene.
The storyboard will have 3 kinds of information – a series of hand-drawn scenes, a description of each scene, and the voice-over for each scene.
Style
Next comes the style. These custom, full-color images will give you a glimpse of what your final video will look like, and depending on your video, may include text, characters, backgrounds, icons and more!
Voiceover
The wrong voice and tone can completely ruin the look and feel of your video.
That’s why a selection of voice-over samples from different artists are offered to the client to choose from, along with suggestions of what will work best.
The approved voice over artist then narrates the script and records the narration.
Animation
With the storyboard and style in place, and the narration approved, the illustrations are then animated by using softwares like Adobe After Effects, Photoshop, Illustrator, Flash, and Autodesk 3DS Max (StudioMax) .
This is the longest stage of the process and is what makes the video come to life.
Sound Design
You may not think that this is very important, but a good soundtrack is essential for creating a highly converting product video.
The soundtrack sets the mood for the video. It stimulates the audio receptors within our brain and keeps us even more engaged to the video.
The music is either purchased online or produced by the inhouse production studio of the explainer video agency.
Here’s a cool illustration of our explainer video production process.

Explainer videos are one of the hottest trends in marketing. It is a powerful tool with proven ROI pushing the needle forward for any business. The marketing potential is off the charts! A solid explainer video can boost sales, increase conversion rates, tell a strong business narrative, and bring life to your sales pitch.
What’s the recipe for a strong explainer video?
Script: The key to a great video is the script.It’s the base for the entire success of a video. The best scripts come from a team of writers who are not involved in the day to day life of the product. The script should reflect the DNA of the product but not oversell.
Length: Industry standard is 150 words per minute. The longer the video the higher drop off rate. Keep it short. Keep it Simple. The best explainer videos are laser focused on these 4 topics. They also simplify the message.
- The problem – Address the pain (0:00-0:20)
- The solution – Introduce the product or service as the solution (0:20-0:25)
- How it works – How to get started with the solution (0:25-0:50)
- A call to action – critical and keep it focused on 1 CTA (0:50-0:60)
- Sizzle not the Steak: Remember sell the benefits of a product not the features.
- Think Like a User: Explainer videos resonate with the audience by thinking from the user perspective. Entertain don’t explain. Engage them don’t teach them.

Explainer videos get prospects to look at your products or services in a unique manner. They quickly identify a problem and provide a better solution. Creativitiy and storytelling always help engagement and conversion. Housecall, a startup company, used our explainer video to help them raise more than $3M in funding and gain thousands of new users.

Where To Place Explainer Videos?

Many B2B businesses today are using explainer videos in all sorts of creative ways to boost conversions, widen engagement and increase sales. So now you need to know how you can use them for growing your business.
Here’s where to place your explainer videos and some of the different ways you can use them.
On Your Home Page
This is one of the most common uses of an animated marketing video. This is a great way to showcase what your company does and your work culture.
Make sure that you place this video above the fold of your home page so that your viewers can’t miss it.
CrazyEgg is using their product explainer video on the homepage.
Pipedrive uses an explainer video to walk users through.
Explainer videos prominently featured on the homepage can increase conversions significantly. You never want to overload a visitor with copy, but it’s hard to distill all of your features and benefits to images and quick blurbs of text.
Explainer videos allow you take the 300 words you can’t find room for and cut it down to a 30 second video that’s visual, helpful, and conversion-focused. We do it on our homepage at Mailshake and often get compliments from new customers saying how helpful it was with their decision to buy the product.

On Your Landing Page
It’s a really good idea to have a video on your landing pages. The video should match the purpose of the landing page. So now you are giving your viewers the option of watching a video instead of reading the text in your web page.
Having a video on your landing page reduces bounce rate and increases the average visit time by 2 minutes. Make sure to have a CTA visible while watching the video or immediately at the end of the video.
Insightly uses an explainer video to explain their features.
Salesforce is also doing a great job.
Videos In Your Emails
Emails are still one of the best communication mediums to date and probably the biggest driver of conversions and lead generation.
Emails can be made even more effective by adding videos to them:
- Videos make your emails stand out. They are much more engaging than a textual copy and your message will be communicated to your target audience with maximum clarity.
- Research shows that video emails received better response in terms of open rates and conversion rates as compared to traditional emails.
- According to Vivipins, just including the word video on your email subject line can:
- Boost open rates by 19%.
- Boost click-through rates by 65%.
- Reduce unsubscribes by 26%.
The videos could be product demos, newsletters, customer testimonials, training course videos or even a simple thank you video to your customer.
Videos make videos more human and so it makes your message more personal and trust worthy.
An email from the Drift team.
Wistia’s Email with a video in it.
On Your Blog
Blogs with heavy content can be quite difficult to digest. This is why it’s becoming a trend for bloggers to add videos to blog posts. Readers get a chance to take a break from reading and can easily watch videos in the middle of the content.
Search Engines are trying to provide better & valuable content to users. And since videos can do the job better, it helps you to increase your SERPs.
CoSchedule’s blog post is a great example.
Check out this blog post by Webprofits
On Your Social Media Accounts
Facebook now serves a whopping 8 billion video views every day – that’s double the amount users were consuming in early 2015.
The greatest asset of explainer video marketing is its shareability.
Because videos are so powerful in terms of engagement and shareability, social media platforms today have been optimised to include a lot more videos.
Today Facebook videos have a 10x higher viral reach than YouTube links.
Instagram is a great platform for video marketing because they were created solely for pictures and video. This makes it a great place to launch a video to promote your brand, product or service.
But it doesn’t stop here. Twitter, Vine and Vimeo all have one thing to say- We want more videos!
Explainer videos can also be used as a presentation, for conferences and even for startups to pitch new investors. The possibilities for videos are limitless. Just remember that anything that requires an explanation can be done using them.
Video advertisingVideo advertising is something your competitors are sleeping on. Because of YouTube and Facebook, video unlocks a brand new channel of conversion volume that can’t be tapped otherwise. In addition to that, explainer videos are the most powerful way to generate conversions for products/solutions/services that don’t have a lot of demand already.
They can educate and explain complex topics in delightful ways that not only bring sales, but can help build your brand equity over time too.

Tips To Make A Good Explainer Video

Now that you heard all the great things about it, you might think that just having an explainer video is enough. Well sadly it doesn’t work like that. There are a few things you need to consider to make the most out of these.
Here are some of the best practices to make explainer videos.
A Crystal Clear Scrypt.
The whole point of having an explainer video is to explain things in the most effective way. This is why the script should be simple and very easy to understand. Avoid marketing jargon at all costs. If the viewer is confused then there is a very high chance he will stop the video because there are better things to watch right at the click of a button.
Sentences are attention currencies. A good sentence can buy you the first 10 seconds of your viewers attention, which should buy you the next 10 seconds.
The Shorter The Better.
The average attention span for a human being is 8 seconds. That’s one less second than that of a goldfish. So anywhere in those 8 seconds, if the viewer doesn’t feel compelled to watch it you will lose his attention.
This is why it should be short. How long should explainer videos be? Typically just under 3 minutes.
Is 3 minutes enough to explain all your concepts?
According to Forrester Research a minute of video is worth 1.8 Million words. Putting this into perspective, a one minute video has the same influential power as 900 blog posts of 2000 words each.
Put Benefits Over Features.
It can be tempting to talk about all the cool features of your product or service in your explainer videos.
But the important thing to keep in mind is that people don’t care about the features. They care about how exactly these features will benefit them.
Think about Apple’s marketing tactic. Rather than say that iPods have 8GB of memory they told the people exactly how many songs or videos you can store with that kind of memory. The latter is what customers want to know.
Call People & Trigger Their Action.
Good explainer videos have an explicit call to action at the end of the video. This could be anything from purchasing a product to simply moving on to another webpage of your website.
People are inspired to take action through emotion and not facts.Include the pain points of the potential customers in your explainer video so that they can relate to it and later take action. It’s always better to remind someone of their problems before providing a solution.
These are just some of the tips on how to produce explainer videos. The best learning is through observation and practice, so watch a lot of explainer videos (especially videos of your competitors) and learn by doing.
“As always, your decision-making process should start with conversion research. Start by identifying points of hesitation and uncertainty on your site. Then, identify points of complexity and vagueness. These are likely the points where your visitors would benefit most from video.
Video is gaining a ton of steam and it’s difficult to argue that it’s not engaging. In fact, studies have found that online video accounts for 50% of all mobile traffic and that 40% of consumers say video increases the chance they’ll purchase a product on their mobile device.
But a lot of things have been found to improve other people’s conversion rates. It doesn’t mean you should implement blindly. What matters is whether video will improve your conversion rate.
Test it for yourself. If you don’t have enough traffic to be A/B testing yet, use qualitative research to explore whether it’s effective. User testing and session replays will help.”

How Much Do Explainer Videos Cost?

The million dollar question.
Studies show an explainer video costs anywhere from $5000 up to $30,000.
Pricing varies not only with length and style but also the quality of work, the complexity and the reputation of the production agency that you hire.
Did it feel like you just got punched in the gut seeing these prices?
It shouldn’t.
Let’s start with what these videos are not going to cost you.
Internet Videos can be uploaded and shared for FREE.
Think about it. If you want to send your message across any other channel like television, radio or magazines:
- You have to pay to get it out there.
- You have to pay for however long you want your message out there.
- Your advertising campaign will die when you pull the plug on the payment; never to be used again.
Contrast that to Internet Videos.
- Free to upload.
- Free forever.
- Your video content will stay forever until the day the internet shuts down.
Now if you are looking to hire an explainer video production agency, it’s going to cost you anywhere between $5k to $30k.
If you think about it, that’s pretty cheap compared to other advertising medium budgets. But this pricing depends on a lot on the type of video (animation or live action) and whether you will be using professional actors.
Here is an overview of the average pricing types of explainer videos
Businesses, agencies, and individuals need to invest in video marketing for myriad reasons, but the two big ones are that video is more personal. Not only does it level up your ability to tell stories, but it opens a window directly to the people telling your story: you!
Second, as social, and media platforms have evolved, so has the video content and it’s ubiquity. And not simply video over text, but different kinds of video for different kinds of consumption. Short form, spontaneous, and less polished social videos communicate personality and experience, where advances in drone, 3D/360º and VR tech mean that high quality production of brand and marketing videos are more affordable and attainable.
Not to mention more user friendly editing tools. With the reach and amplification possible across social platforms, you no longer need a super bowl slot to reach thousands. So delivering them an impactful, message in the form of personal, and emotive video content is a no-brainer.

DIY Explainer Videos?

Is it possible to create an explainer video yourself?
Well of course you can.
If you are looking for a live action explainer video, you might be considering the camera and equipment cost. There are many businesses that offer affordable equipment for rent if you don’t wish to purchase. Well if you really want to save up, you could just as easily record it on an iPhone.
If you are looking for a 2D animation video or a whiteboard video, there are many different do it yourself explainer video software available.
Tools For Creating 2D Animated Explainer videos
1PowToon
PowToon is a free online software that lets you create cool animated videos.They have some really good ready-made templates and their “drag and drop” feature makes it very easy to use
2Animaker
With 5 different video styles and 120 different types of animations, Animaker lets you make really beautiful explainer videos for your product
Tools For Creating Whiteboard Explainer videos
1RawShorts
What you’ll love about this software is their creative graphics templates across a lot of categories.
2VideoScribe
VideoScribe is great as it lets you edit and make animated whiteboard videos using royalty-free images and music (over 1k of them).
Here’s An Infographic About Explainer Videos
whiteborad animation softwares
Hi we’re Amazingvideoadz, artistic pioneers of Explainer Videos. Here are our Top Ten reasons why you should NOT choose Animaker and instead hire artists.
NOTE: This advice applies to companies looking for professional and eye catching animation videos for their business, we think going for professional whiteboard animation company is the best option.
10. You don’t have the time. Do you have the time to learn another program? How much time have you spent on just your script already? How much time will you take to record your audio; craft your visuals; animate your project; what about sound effects?
9. Animaker only works with other programs. Animaker only works if you have Photoshop, Illustrator, audio editing programs, music editing programs, video editing software, and animation programs. You will also need a writer, an illustrator, animators, actors, sound effects, and composed music.
8. Your time plus Animaker is the same cost as hiring professionals. Animaker is $800, but the biggest cost is your time. You will be the writer, the illustrator, the editor, the sound mixer, the sound effects technician, the software technician, the musician. etc.
7. You want to be professional Even the smallest mistake like mistyping your organization’s name, can be a big embarrassment. Even worse is bad illustration or a totally fake hand. Save some money and do communicate your message right by hiring professional artists.
6. You don’t want to waste time and money. A large portion of our customers are people who tried Animaker and failed. They missed their deadline or their supervisor stepped in because they had embarrassed their organization. Don’t make the same mistake, have your video done right the first time.
5. You want to impress people. Animaker videos are not impressive. You don’t want a mediocre video. You want a video that people will remember. A video that causes people to take action. After all, if the video isn’t impressive, then why do it? Save some money and make your video right with professionals.
4. Their image library is limited. Remember you need other programs to run Animaker. But in addition to that, their image libraries are limited. Their library never has what you need, and in the style that you need it.
3. Their success rate is very low. Animaker’s most popular videos are their tutorials. What does that tell you? But our professional animations regularly reach 100,000 to our top video at 30 million views. Do you want the biggest bang for your buck? Then employ artists.
2B. There is a direct correlation between video budgets and video success. Cheap viral videos involve cats, Babies, and Stupid tricks. Is your message about cats, babies or stupid tricks? I bet it’s not. The top viral videos for real organizations cost money.
2A. You want to support artists. Do you want to support a for-profit software corporation or award-winning artists? Our artists would love for you to be their patron.
And the number one reason to not use Animaker is because Your message is worth it. Videos done right have amazing track records of success so trust professionals. Remember, once you include the cost of the programs you need, the audio, the music, and your time they’re the same price. So save yourself time and money and do it right the first time. Believe in your video. Believe that you can make a difference.
We've helped thousands with mindblowing videos reach their goals, we can help you too, simply reach out to us today
We connect brands and people through customized video content.
Our company offers its customers only high-precision animated videos. We invest in production processes and strive for continuous improvement. However, we know that not only innovative technologies determine the quality of the explainer videos. A very important aspect in the production process is the contribution of our customers. Therefore, we can confidently say that our designers are great professionals who have accumulated many years of experience. Their dedication and hard work help us to develop high quality innovative video products that we provide to our customers all over the world.

What sets us apart?
At Amazing Video Adz we think that making a clear and entertaining animated videos to roll out important messages is the best way to ensure your workforce engage with them.
Being able to inform or instruct your personnel efficiently, goes a long way in keeping your company agile!
Some industries we’ve worked for
Beer, Wine & Spirits| Education | Financial Services | Information Technology

Introduce yourself and your products to a brand new audience. Animated Video ads are a great way to gain brand exposure, build engagement, and attract new customers. In minutes, you can create video advertisements from your photos and video clips that get attention and convert to sales.

We want to help you make successful explainer videos for your project
As you begin creating videos, we’re here to help along the way! Get started with whiteboard animation videos and join others just like you in The Amazing Video Ads Social Video Marketing Community. Our team of video experts are ready to help you grow with tips, ideas, inspiration, and feedback on your videos. You may check out our packages for best prices.
