Best Whiteboard Animation company and explainer Video agency and services https://amazingvideoadz.com We've created thousands of animation videos world wide, SEO and website designs Wed, 05 Aug 2020 19:05:20 +0000 en-US hourly 1 https://wordpress.org/?v=5.4.2 https://amazingvideoadz.com/wp-content/uploads/2020/05/cropped-20200505_120250-2-32x32.png Best Whiteboard Animation company and explainer Video agency and services https://amazingvideoadz.com 32 32 How to create Whiteboard animated videos for your business https://amazingvideoadz.com/how-to-create-whiteboard-animated-videos-for-your-business/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-create-whiteboard-animated-videos-for-your-business https://amazingvideoadz.com/how-to-create-whiteboard-animated-videos-for-your-business/#respond Wed, 05 Aug 2020 19:01:24 +0000 https://amazingvideoadz.com/?p=9092 How to create Whiteboard animated videos for your business How can Whiteboard animated videos benefit your marketing strategy? Here in the Amazing Video Adz videos, we saw for the first time that this Whiteboard Animation video style is most commonly used in online marketing – due to the nature of its interest and its synthesis, […]

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How to create Whiteboard animated videos for your business

How can Whiteboard animated videos benefit your marketing strategy?

Here in the Amazing Video Adz videos, we saw for the first time that this Whiteboard Animation video style is most commonly used in online marketing – due to the nature of its interest and its synthesis, it is extremely important to get in touch with the target group. Are useful.

Marketers love them! Because these Animated videos give them the opportunity to explain a complex business idea in a very educational way in just a few seconds.

But what makes these Animated videos unique is their style. They have a very recognizable animation style that makes them very attractive to the audience. Classically, it consists of a whiteboard background (or another background that can be used for drawing like a piece of paper), a continuous drawing, and a hand that draws.

Because of their popularity, you’ve probably seen them before! Let’s take a look at the basics of this Animation video style.

Basics

In fact, these Whiteboard Animation videos were created in real life by an artist who was shot with a camera. Over the years (and the improvement in technology) the technology has been improved and expanded through 2D animation. Some special effects have also been added to promote this style (which also helped achieve high-quality results!).

Of course, the classic animation style was translated with a lot of time and effort, and that too turned out to be a very bad result in most cases. The bottom line is that even if the artist made the smallest mistake, it couldn’t be fixed and they had to film again!

Fortunately, this process is very time and cost-effective these days because everything has been digitized so far. This makes the style more polished and cleaner and also speeds up preparation. Errors can be fixed without starting immediately.

Digital Whiteboard Animation videos also showed dynamic characters and situations in a way that was previously impossible!

Not every scene is animated, but strategically, you can animate parts of it to make it more interesting for viewers and to highlight some parts of the message.

Although it has evolved from paper (or whiteboard!) To digital animation, the three key elements we discussed remain. Therefore, a Whiteboard Animation video must have the following:

A clear background (classic whiteboard, but if it helps the message, it resembles any other material)

A permanent drawing (usually like a black marker, but may have some color scales in strategic locations to highlight a brand or situation. And preferably brand colors!)

A hand draws (that gives the Animated video context! Without the drawing hand it would only be a normal animated video)

But this is only the beginning! Let’s take a look at the steps required to create one of these videos for your brand!

How to make a Whiteboard Animation video step by step!

1. Script

To create one of these Animation videos, you first need to write the script. This will be the backbone of the video and the starting point for all other steps!

Since they are usually short videos (90 seconds or less), it is best to stick to the classic structure of the beginning, middle, and end. It is the kind of structure that brings you to many people in Hollywood. f

In this case, the structure of the script has to answer some basic questions. At the beginning of the story,

Finally, you have to answer “why?” – So why do they choose you? What is the key to optimizing your product or service?

Once your script is ready, we recommend that you always read it out so you can make sure it looks natural. – By reading the script, you can make sure that the words you selected are the most appropriate for your conversation. It is of course possible to highlight certain words with a message and also with solid inflation, speed, and strength.

2. Storyboard

Once your script is done, it’s time for this storyboard! In this phase, you sort out all the visual actions (or at least the important ones) of the video and describe how the story develops during the video.

The storyboard is one of the most important steps in the video production process, as it refers to the work of illustrators and actors, voice actors, and everyone else involved.

Basically, the storyboard shows different scenes of the video with sketches or visual cues. Under each scene, you have to write a description of what will happen in the video. And the part of the script that applies to each scene. Here is an example!

In animated whiteboard videos, drawings are always attached so that there should be no cut-out or camera change between shots – and this must be explained in the storyboard.

3. High-quality animation

The script is ready, the storyboard is ready and approved by the creative director. So the next step is to animate it!

There are many types of animated images, but for handcrafted videos, it is important to keep the drawing attached. If you’re not familiar with animator styling, this can be very difficult. So keep in mind that you should find a team that has experience with these types of videos. So make sure that everything goes smoothly. Running

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5 ways to include Animated video content in your marketing strategy https://amazingvideoadz.com/5-ways-to-include-animated-video-content-in-your-marketing-strategy/?utm_source=rss&utm_medium=rss&utm_campaign=5-ways-to-include-animated-video-content-in-your-marketing-strategy https://amazingvideoadz.com/5-ways-to-include-animated-video-content-in-your-marketing-strategy/#respond Wed, 05 Aug 2020 18:37:31 +0000 https://amazingvideoadz.com/?p=9087 5 ways to include Animated video content in your marketing strategy The tables have changed. Animated Video content is booming today and won’t go anywhere soon. In this article, you’ll find tips on how to better integrate Animated video content into your marketing strategy. Focus on the value So if you only publish Animated videos […]

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5 ways to include Animated video content in your marketing strategy

The tables have changed. Animated Video content is booming today and won't go anywhere soon. In this article, you'll find tips on how to better integrate Animated video content into your marketing strategy.

Focus on the value

So if you only publish Animated videos on social media and on your blog, your website can not only occupy a higher position on Google, but also generate more organic traffic overnight. As with blog posts, your Animated videos should focus on providing valuable and shared information to your potential audience.

With that in mind, record some Animated videos that focus on the use and application of your product. Consumers often find that a particular product is being exported rather than accepting a vague explanation. In addition, people are under time pressure, they will spend two minutes watching the Animated video instead of reading a long theoretical review.

Try to follow in your customer’s footsteps and think about what you want to see if you are passionate about a particular domain or niche. What will make life easier for you? What kind of content do you find more digestible and convincing? Diversifying your blog with Animated videos rather than reading them for a long time increases the attractiveness of your content considerably.

Understand your audience and where they live

Here are your analyzes. Who is your audience What are you interested in? Which social media platform do you prefer?

Both Gains and Losses – To judge what type of Whiteboard Animated videos your audience is most likely to enjoy and share before submitting content, and take a moment to see how it worked. There is no point posting Animated videos on Facebook if the majority of your audience prefers Instagram. That is why it is important to calibrate your Animated video presence online. If you carefully examine what medium your audience prefers and what kind of content they like, you can be sure that your video content will be displayed.

Don’t forget to take a look at the geographic distribution of your audience. You may want to create content in different languages, or at least create subtitles in languages other than English.

Test, test, test

It’s best to dip your foot in the water before you really start doing Animated video marketing. Once you’ve figured out what type of Animated video is best for your viewers, it’s important to start slowly. A / B examines your content to determine how it works. As already mentioned, Animated video content is not the magic bullet for your marketing.

Display a list of the essential variables that you need to check. There are a variety of internal and external factors that can be changed to get better results. For example, external factors are:

Video thumbnail
The description that comes with the clip
title
listeners
The platform on which the video was posted
Then there are internal factors that can significantly change the effect of your Animated videos.

Original content of your Animation videos (which we will briefly discuss)
Your length
The palette that you use in your content
Sound and music
CTAs (call for action)

Your primary goal is to isolate only one variable and carefully examine its repetition, not all. However, it is very common for the devil to be present in detail. Do not hesitate to assign specific tasks to specific professionals. Not only can you hire an audio engineer to edit your voice and color, but you can also suggest and refine your CTA and text with a highly qualified author.

12 types of marketing videos

Before your company starts producing videos, you need to make an important decision – the type of video you want to insert. This is a list of the most common types of videos used in video marketing and marketing.

Demo videos
Brand videos
Event videos
Expert interviews
Educational or like videos
Explain videos
Animated videos
Case study and customer reference video
Live videos
VR videos
AR videos
private messages
Sometimes, depending on where you are in the niche, the choice of video type shows your intelligence. However, this is not always the case. For this reason, it is important to evaluate what type of content your customers prefer.

Implement, rinse and repeat

There is an essential moment in A / B testing when it is time to cancel the test and begin implementation. However, it is important to remember that any type of correction is like a work of art. It never ends, it is given up to a certain extent. Make sure that you always have room for improvement after your followers deal with whaT Animated video content.

First, put your results into practice on your current marketing strategy and give it a while so you can gather valuable information on what you can do better. What elements does your audience deal with? Where do your customers seem to be separated from this content?

Successful integration of Animated video content into your marketing strategy requires that you keep an eye on possible improvements. Otherwise, it makes no sense.

Draw conclusions

A video is booming and it is in your interest to improve your marketing strategy with high-quality Animated video content. This not only benefits your marketing, but also makes your brand stand out from the crowd. The video audience is an amazing way to deliver valuable and easily digestible information to your audience. Good luck!

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Animation video SEO tips to improve your rankings

Captures the interest of the visual audience and keeps their attention better than the text in blogs. Other statistics show that 76% of marketers using Animated videos have increased website traffic and sales. Amazing, right?

If you haven’t started using Animated videos in your digital marketing campaigns, you can get started now. Here are tips to get your Animated videos to the top of search engines faster!

Write a good Animated video title

The audience clicks on search engine results because of attractive titles, but what good is that?

Internet users are looking for content with which they can learn more about a topic. So make sure your titles are focused on solving a problem. In addition, attractive headlines present the solution as the simplest and quickest existence.

The good news usually has the following characteristics:

Latest (Today’s best headline writing tips)

Uses synonyms for “amazing”, “effective”, “simple” and others (like fantastic, inspiring, fruitful, simple)

Introduction to the “wow” element of the content (how I got a lesson from this simple exercise in 4 simple weeks; [brand] reduced only 90% of its $ 1,000 package until yesterday)

Simply put, a good headline that is helpful, simple, and irreplaceable will produce many views.

Another thing to consider is how search engines automatically send “how to” search Animated videos. According to Google’s guidelines, the context for Animated videos is very important and we can’t agree on that anymore. From an SEO perspective, the video title reflects the context of the content.

Search engine algorithms select the context from the Animated video titles. This means that an Animated video titled “How to Write Scripts” will appear when users search for “How to Write Scripts”.

Make your description interesting

Unlike blog posts, Animated video titles have no secondary headings to expand your title. Fortunately, avoid Animated video descriptions.

However, the writing of the details is slightly different. The first 150 characters of the Explainer video description appear in the search results. With that in mind, make sure she explains what she’ll be talking about without going into too much detail in the video.

For example, if your Animated video is about saving more batteries with a particular device, the first sentence may fix the problem. The following sentence then shows a preview of the ways in which the Animated video describes the solution to the problem.

Finally, make sure you write them the same way as a heading.

Be informative and valuable

The labeling and description of your Animated video offers viewers the promise of a simple and efficient solution. However, if it doesn’t keep these promises, your Animated video won’t work.

In fact, it will negatively impact your brand. To avoid this, make sure that high-quality content is available.

Quality content has the following characteristics:

Excellent language skills: The Animated video treats every topic in a concise and easy-to-understand way.

Well researched: data, experience, and other solid evidence prove the meaning of the Animated video
Get results: The proposed solution or action gets the results that your headlines promise.
Remember, if your audience increases the value of your content, it will share it with their networks. In this way, they increase the likelihood that search engines will prioritize your Animated video content in the search results.

In the words of Marie Fincher, a content expert at Trust MyPaper: “The focus of a content author should be on creating the most amazing pieces of all timepieces that appeal to your readers, entertain and/or appreciate.” If this content is unique and valuable for readers, it will of course become unique and valuable for Google.

Watch high-definition Animated videos

With HD content, your Animated video audience remains focused. Beautiful and flowing visual points help to clarify and avoid information overloads.

Some Animated video sites, including YouTube and Woodyard, prefer high-definition Animated video over low-resolution video. However, if the number of video views turns out to be excellent, the videos below will definitely reach the top of the search engines.

Maximize thumbnail performance

Thumbnails are the first thing that users see in search engine results. Therefore, it is necessary to create a thumbnail that attracts attention.

Here are some guidelines for creating great Animated video thumbnails that make the difference in video perspective.

Emotions: Images that express strong emotions attract more attention than one person in the photo currency.
Add heading style text: Most video platforms create thumbnails as headings in the image.
Use colorful backgrounds: bright video thumbnails get more attention. Be sure to use them!

Always add captions if necessary

Animated Videos and photos help viewers process information content. However, they do little to improve your search engine rankings.

Therefore, insert an authorization text anywhere in your video. Headlines help improve your Animated video SEO.

It also helps viewers better understand Animated video topics. When you publish Animated videos on Facebook that are viewed 8 billion times a day, headlines matter. In fact, 85% of Facebook viewers watch silent videos.

Improve the Animated video metadata
Make sure you fill in the video tags, select the category, and if possible add a description of your video. These may not be the only areas where you can improve video metadata. However, this is a good place to start.

Other things to consider are:

Name of the video file

Instead of naming your files “video2.mp4”, enter part of the video target or the name of the context word, e.g. B. “car Repair.format”.

Schema markup

The schema markup describes a number of technical functions of videos. It contains important information for search engines that specifies the length, upload date, width, and height of the video. Here are the full guidelines.

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10 Animation video marketing stats that will build your business in 2020 https://amazingvideoadz.com/10-animation-video-marketing-stats-that-will-build-your-business-in-2020/?utm_source=rss&utm_medium=rss&utm_campaign=10-animation-video-marketing-stats-that-will-build-your-business-in-2020 https://amazingvideoadz.com/10-animation-video-marketing-stats-that-will-build-your-business-in-2020/#respond Wed, 05 Aug 2020 18:15:26 +0000 https://amazingvideoadz.com/?p=9081 10 Animation video marketing stats that will build your business in 2020 You can watch online anywhere: on your favorite social network, on a large news outlet blog, or in your favorite clothing store catalog, and you’ll see more than a handful of Animation videos along the way. And this is not a coincidence, not […]

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10 Animation video marketing stats that will build your business in 2020

You can watch online anywhere: on your favorite social network, on a large news outlet blog, or in your favorite clothing store catalog, and you'll see more than a handful of Animation videos along the way.

And this is not a coincidence, not a trend or an obvious one. It is only the result of a market that revolves around people’s desires.

When done correctly, Animation video content can grab viewers’ attention at a glance and help convey your message effectively. You can hold it for a long time and leave a lasting impression when it’s over. And that in less time than text or even pictures.

So yes, the Animation video is great, but you probably already knew that.

However, what I’m gaining is that as Animation video becomes the linchpin in most digital advertising strategies, we need to know and understand the metrics we need for business owners and marketers to improve the effectiveness of Animation video. Use is no longer an option, but a necessity.

With 2020 coming and an exciting new platform for Animation video creation, it’s a good time to take a closer look at the Animation video marketing statistics that we should all look forward to next year.

Animation Video is the most reliable way to ensure that your message does the following:

Love it, fear it, run away, the fact is that Animation video content is uniquely engineered to deliver information faster and more accurately than any other type of media. In contrast to the average of 10 for displaying text, a maximum of 95% of the Animation video viewer’s messages are retained.

The Animation video has restored the statistics of your website:

When it comes to improving your business website, Animation videos can add a number of much-needed features to help business owners get the most out of their website. Effective use of Animated video content can double your website’s spend and affect conversion rates compared to non-video marketing strategies. For example, adding Animation videos to your landing pages can increase conversions by up to 80%.

Animated Video content is the largest platform for your message.

Another statistic of Animated video marketing that amazes the mind is the large number of potential users who receive Animated video content every day. For example, according to Facebook, you’ll see an average audience of 500 million people! And we’re talking about a single – popular – platform! With the continued dominance of platforms like YouTube and the emergence of new popular platforms like IGTV, the user base interested in Animation videos has never grown.

Animation Videomaking can never be cheaper and is expected to be even more accessible.

You don’t have to go back too long to meet the incredible eyes after claiming, “In just a few years, almost everyone has wandered around with the recording devices you compete with today. What a movie studio uses!”

Mobile video also increases the likelihood that your message will spread.

Animated Video consumption and sharing are closely linked, especially in the mobile landscape. Some small-sample studies have shown that 92% of mobile video viewers share this content with others.

Both businesses and consumers increasingly rely on Animation videos to buy and sell:

We now know the many consumer trends that point to the amazing power Animated video that comes with every marketing platform. Numerous studies have shown that 90% of consumers have a direct influence on their purchasing decisions and more than half (51.9%) of the marketing experts surveyed believe that Animated video is the best investment. Offers a refund.

The live Animated video is there to stay and its popularity is increasing:

With more studies reporting user preferences and commitment to live video, such content appears to double new apps and outlets. The Cisco study predicts a 15x increase in live internet video, and we’re already seeing other trends that support it. One Animation video marketing statistic every company should ignore for 2020 is that people spend three times as much time watching live social video than the one they already recorded.

Social media videos are a gold mine that you have to take advantage of.

Mobile video is widespread on social media platforms that are extremely popular on mobile devices. Forcing Animated video content on social media generates 1,200% more shares than text and image content.

Animated Video is an ideal way to promote your brand campaign regardless of location.

In a recent study, HubSpot collected data from more than 3,000 users in four different countries and three different continents. The results were clear. When asked what type of content they would like to see from the brand or company they supported, 54% chose Animated videos as their preferred content with the following sections. Includes capturing email/newsletters and social photos.

These are just a few of the shareware targeting that you can use for the next year.

At the beginning of the new year, keep an eye on the marketing strategies included in the Animation video and the platforms that respond best to them, and create a clear game plan to get the most out of your efforts. ۔

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How can promotional Animated video promote your business! https://amazingvideoadz.com/how-can-promotional-animated-video-promote-your-business/?utm_source=rss&utm_medium=rss&utm_campaign=how-can-promotional-animated-video-promote-your-business https://amazingvideoadz.com/how-can-promotional-animated-video-promote-your-business/#respond Wed, 05 Aug 2020 18:08:11 +0000 https://amazingvideoadz.com/?p=9077 How can promotional Animated video promote your business! Animated Videos are converted better than text. Marketers have known this for years! Animated Video is the best choice if you want to grow your business and get more sales and brand awareness. And no, we don’t just say that. Here in Amazing Video Adz videos, we […]

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How can promotional Animated video promote your business!

Animated Videos are converted better than text. Marketers have known this for years! Animated Video is the best choice if you want to grow your business and get more sales and brand awareness.

And no, we don’t just say that. Here in Amazing Video Adz videos, we saw for the first time how Animated video content captured the internet – because people prefer to watch videos than read text!

Take a promo Animated video, for example. These types of Animated videos are the best way to promote any type of product or service: they explain every type of complex information and turn it into something fun, dynamic, and memorable.

These Animated videos have proven to be attractive to the public and have the highest ROI on the market. Therefore, they make huge investments. But these are not their advantages, so let’s take a look!

Why does your company need a promotional Animated video?

Things to understand quickly

Online, people’s attention spans decrease by a minute. Let’s face it – people live a busy life! And what they need is some kind of content that gives them the greatest amount of information in a short amount of time.

This type of Animated video does just that. You get your audience’s attention to what you need and what you have to lose if you rely solely on text or complex explanations.

Promotional Animated videos tell your audience exactly what they need to know about your product or service, and they want to know more. After watching your Animated video, you will be thrilled – and the purchase will continue.

. You can use it anywhere

Because of the nature of its content. A story that is simple and engaging, and information that is easy to understand. This is a kind of Animated video that delivers excellent results regardless of the platform used.

Marketers call this type of Animated video “multi-platform” because you can use it with similarly positive results from your target group on your social media accounts, your YouTube platform, and your website.

This is great because it means that you can reach a different audience no matter where they are! In general, your social media followers are not the same people you might find by doing a search on YouTube, for example.

One tip! If you want to be cross-platform, don’t forget YouTube. It not only specializes in Animated videos, but also the second-largest online search engine. Never underestimate the ability to bring advanced videos to YouTube.

More Animated video than text

On websites where both Animated video and text are available on the same page, 72% of people like to watch Animated videos to learn more about a product or service. As a rule, visitors read about 20% of a text online, so that they get the rest of their information from other sources such as infographics, gifts, photos, but especially Animated videos.

People want information about information that is as simple as possible – if they can find as much information in an Animated video as is only 90 seconds long, why spend fifteen minutes reading an article?

Animated Video content is the future of current and future marketing. Promotional Animated videos are essential if you want to increase conversions and sales.

Pro tips: How to create a professional promo Animated video

There are many Animated videos out there, and unfortunately not all of them work – you can’t expect a non-professional looking video to be of high quality and designed specifically for a certain type of audience. Changes like Animated video. In order to successfully convert converter videos, there are a few things to keep in mind!

1. Short Animated videos are always better

Do you remember what we said earlier about short attention spans? Your audience is busy and needs answers. As quickly as possible.

So your audience won’t stay and watch the 12-minute Animated video. Nobody found time for it!

As the length of the Animated video increases, the attention of your viewer decreases. This means less engagement and nothing more than conversions or sales.

And if you think you need to make a long Animated video because the information you need to discuss is too complex or too important, think twice. There is nothing that can be explained in two minutes or less!

The most important thing is to know what your audience needs to know at this stage of the buying process and write it down in the script. Note: A 160-word script creates an Animated video that is 60 seconds long.

Our recommendation? Promotional Animated videos should be between 60 seconds and 90 seconds long. More than that, it’s too much!

2. Do it yourself – Customize your Animated video.

Would you watch a promotional Animated video that doesn’t communicate the brand it is trying to sell for? Yes, Al, that sounds pretty shitty to me. Looks like BT isn’t for me either.

Brand content is important. For example, adding your brand logo and its official colors is critical to the credibility of your product.

But it doesn’t end there. You need to customize your Animated video at every level. This includes who your target audience is and how you create content that is tailored to them. Know what their doubts are and answer them in your Animated video as they feel like they are talking to them directly.

Create characters that behave and look like your buyers and make sure your Animated video is narrated by voice actors relevant to the location of your target audience. Every detail is important.

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Explainer Video Marketing Strategy: The Complete Guide to 2020 https://amazingvideoadz.com/explainer-video-marketing-strategy-the-complete-guide-to-2020/?utm_source=rss&utm_medium=rss&utm_campaign=explainer-video-marketing-strategy-the-complete-guide-to-2020 https://amazingvideoadz.com/explainer-video-marketing-strategy-the-complete-guide-to-2020/#respond Wed, 05 Aug 2020 17:46:45 +0000 https://amazingvideoadz.com/?p=9073 Explainer Video Marketing Strategy: The Complete Guide to 2020 The importance of Animated video marketing has grown exponentially in the past two years. So much so that the format completely dominates the digital landscape and has become the most important asset in a company’s marketing portfolio. So if you don’t produce Animated video and use […]

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Explainer Video Marketing Strategy: The Complete Guide to 2020

The importance of Animated video marketing has grown exponentially in the past two years. So much so that the format completely dominates the digital landscape and has become the most important asset in a company's marketing portfolio.

So if you don’t produce Animated video and use it on any platform or communication channel, you are likely to fall behind. However, planning a solid Animated video strategy can be overwhelming, especially if this is your first time. But don’t worry, that’s why we’re here today!

This Animated video marketing guide will show you how to become a professional. You will find what you need to know. From explaining what digital video marketing is to develop strategies for figuring out how to learn everything about SEO video marketing in one piece, it would work better and everything in between! Check out what you’ll learn today:

1. What is Animated video marketing?

In short, Animated video marketing for a company is about effectively promoting your product or service and marketing it using Explainer video. Reach your audience, improve engagement, educate customers, and ultimately drive conversions.

To achieve this, however, it is important to use Explainer videos strategically and creatively, rather than simply reviewing the task list. You need to focus on using the medium to intensify your efforts, get your message across, and achieve your marketing goals.

The thing is, there are so many different types of Animated videos. They all serve specific purposes. And to fully implement them to achieve their goals. And we’ll get rid of them all shortly. However, for now, keep in mind that while Animated video content plays a central role, you should be involved and the rest should work according to your overall marketing plan.

2. Advantages of the Animated video strategy

Aside from the fact that audiences love Animated video content, there are a number of other reasons why a solid Animated video strategy must be a top priority.

Here is a list of the key benefits of Animated video marketing for businesses:

Increases engagement: In the fast-paced world we live in, it is becoming increasingly difficult to get people’s attention. However, Animated videos can add a magical and original touch to your strategy. Regardless of whether you share your brand’s mission, explain how your product works, or educate your audience, Animated video content can tell a compelling and memorable story. The one who immediately draws the viewer’s attention and interests him until it’s over! Watch this dynamic explanatory video to see how this brand is hipsterizing and modernizing its new app:

Builds reputation and trust: Animated video content helps you do business with your brand. By using a story to resonate with emotions that reach your target audience, you can interact more closely and personally with them. Something that will ultimately help you shape your brand, build credibility, and build consumer confidence. Testimonial Animated videos are often the choice when it comes to building trust.

Improve conversions and drive sales: This is related to the previous point. By creating engaging and informative content that builds consumer confidence, you can increase conversions and increase the ROI of your Animated video strategy. According to Habs Spot, adding Animated videos to the landing page can increase the conversion rate by up to 80%. It also turns out that people are more likely to buy a product (or service) after watching an Animated video about it.

Helps you rank higher in SERPs: One of the factors Google uses to analyze and rate websites is time on the website – the seconds/minutes that users spend browsing a page. Well, visitors usually stay on a website longer if it contains an Animated video. Since YouTube is the largest online search engine, creating Explainer videos naturally increases your chances of being featured on the SERPs. Something we will see later in this video marketing guide is very important!

3. How do I create an Animated video marketing strategy?

Now that we’re on the same page about the importance of Animated video marketing to business, let’s take a look at the benefits of developing a video strategy.

3.1. Analyze the competition

Well, you’ve already identified your competitors. Who they are, what kind of products they offer, how they differ from you, and so on.

However, to develop a solid B2B Animated video marketing strategy that helps clarify your brand, you first need to analyze how they market your product and everything. More important than that is how they implement the video.

Scan their websites, social media, and each channel to understand how they use Animated video performance to deliver their various messages. Check out photos, emails, blog posts, and other types of content to see how they all work together! This is to help you uncover market trends and identify strengths or weaknesses in your competitor’s Animated video strategy.

Ask yourself the following questions:

What kind of Animated videos do they create?
What do they use them for – to improve conversions, inform potential customers, explain what they are doing, or to promote brand awareness?
Which communication channels do they promote?
Do you focus on social video marketing or do you also use traditional media?
What topics do they deal with?
How deep is the content?
What sound do they use in their digital video marketing content?
Is the audience busy with their videos?
How many pieces do you develop per week, month, or year?
Take the time to find the right answers to these questions. Then analyze what insights they get and how you can use them to improve or change your video strategy.

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The golden rule for using explainer whiteboard Animated video content in marketing emails https://amazingvideoadz.com/the-golden-rule-for-using-explainer-whiteboard-animated-video-content-in-marketing-emails/?utm_source=rss&utm_medium=rss&utm_campaign=the-golden-rule-for-using-explainer-whiteboard-animated-video-content-in-marketing-emails https://amazingvideoadz.com/the-golden-rule-for-using-explainer-whiteboard-animated-video-content-in-marketing-emails/#respond Wed, 05 Aug 2020 17:20:50 +0000 https://amazingvideoadz.com/?p=9069 The golden rule for using explainer Animated video content in marketing emails Here at Amazing Video Adz Videos we like Animated video content, it is the most effective form of digital marketing, which makes it extremely popular with email marketers despite the technical challenges. According to this investigation, the Animated video in an email increases […]

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The golden rule for using explainer Animated video content in marketing emails

Here at Amazing Video Adz Videos we like Animated video content, it is the most effective form of digital marketing, which makes it extremely popular with email marketers despite the technical challenges. According to this investigation, the Animated video in an email increases the clickthrough rate by 200 to 300%.

Another study found that Animated video marketers get 66% more educated leads each year than their non-video peers. In such cases, the question is not whether you want to use Animated video content in email campaigns, but how you can use it more effectively.

Email marketing platforms have different technical specifications, so your Animated videos may not perform the same anywhere. In this article, we explain the golden rule for using Animated video content in marketing emails. Let’s take a look!

Dealing with Animated video content in email marketing

Simple digital formats like plain text or images are not difficult to use, but Animated videos require a certain level of technical skill. However, email marketers claim that if you divide this process into several phases, it is so easy to find out that our list of suggestions is as follows.

Add an image after the play button

The best way to add a Animated video experience to your email is to add photos after the play button. Technically speaking, this is not a real Animated video because it only mimics the shape of an average Animated video player. How it works?

When the recipient clicks on the image to play the content, it will be sent to the landing page embedded with your Animated video. Since you’re already forcing users to take additional steps and leave emails to use the content, you shouldn’t ask them to click Play again.

Instead, add “Play” to the end of the Animated video URL to enable autoplay. This way, the Animated video will automatically play as soon as it reaches the user’s landing page, with no additional time or effort.

Use animated GIFs

Animated GIFs also serve as a simple email Animated video alternative. This is a good solution since most email platforms support the GIF format so that the audience can see your content completely. However, this client only shows the first frame:

This is important because you must see all GIF-based messages from all users. For this reason, you should include all of the basic information in the first frame to maximize your basic email campaign potential.

Add Animation videos to your email

An alternative solution is to include a Animation video in your email message. It has some knowledge of HTML coding, not a good thing if you are an amateur in this area. Furthermore, it still doesn’t guarantee a high click rate.

That said, most marketers avoid this option because not all email platforms can recognize it and play Animated videos. So far, it works best with email clients for iOS, Apple Mail, and Samsung, but Gmail and Android only display a fallback picture.

Add a CTA

Email marketing is designed to encourage users to take action after watching their Animated videos. Therefore, you should insert a unique CTA during or at the end of the video and invite users to watch your other video, download eBooks or case studies, or fill out a contact form.

Measure the results

Digital marketing is not a game of chance. You must measure the results to improve your email Animated video efforts. All email marketing platforms include basic analytics that show you the recipients who open the email. It also shows URLs that users have used via email.

If the results meet your expectations, you must continue with the same strategy. If you are not happy with the results, you should look for pain areas and change your perspective.

Great ideas for email Animated videos

Now that you know how to organize email Animated videos, you should also learn about the best content creation ideas to impress subscribers. It all depends on your own inspiration and creativity, but for starters, we’ve put together a list of the most common Animated video creation options.

Send special offers

When you launch a new product or develop a seasonal discount, you should wrap it up in video format. This way you can define the entire presentation in 30 seconds and make your content more visible.

definition

Word of mouth is extremely powerful, especially when combined with Animated video content. You should use email campaigns to send customer testimonials to prove your company’s credibility. There’s no reason to hide behind photos and text ratings if you can create a great testimonial video. This tool is as effective as the recommendations of friends and family members. So make full use of it.

Digest the news

If you run a large company that frequently launches new products, campaigns, and services, you can use the wealth of content to process the news. The video format is convenient and easy for flash messages and instant information sessions, making it perfect for email marketing messages.

After the event

Tracking an event is just another way to add extra hype to your advertising activity. It’s also a comprehensive content model that gives you a variety of options – for reviewing events, getting feedback, prominent matches, sending information about marketing materials, and more.

Email video follow-ups do the same thing but make it more attractive. Take some time to prepare the Animated video and you will definitely notice a huge increase in the opening rate.

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Expect 4 things from a great descriptive Explainer video company https://amazingvideoadz.com/expect-4-things-from-a-great-descriptive-explainer-video-company/?utm_source=rss&utm_medium=rss&utm_campaign=expect-4-things-from-a-great-descriptive-explainer-video-company https://amazingvideoadz.com/expect-4-things-from-a-great-descriptive-explainer-video-company/#respond Fri, 31 Jul 2020 20:23:12 +0000 https://amazingvideoadz.com/?p=9025 Expect 4 things from a great descriptive Explainer video company If you’ve been here, you’re probably thinking of creating an explanatory video for your brand. And that’s a big decision. A descriptive Explainer video increases your online visibility and increases your conversions! However, if you know the different styles of descriptive Explainer video and have […]

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Expect 4 things from a great descriptive Explainer video company

If you've been here, you're probably thinking of creating an explanatory video for your brand. And that's a big decision. A descriptive Explainer video increases your online visibility and increases your conversions!

However, if you know the different styles of descriptive Explainer video and have some ideas, you’re still missing out on an important piece of this puzzle: the perfect descriptive Explainer video company!

There are many Whiteboard Animation video production companies that you can identify by doing a quick search on Google. Some are small, others specialize in many things. There are cheap Animation video companies and high-quality companies, and their aspiration is the greatest.

So how can you choose the best one for your brand? There are four things you should expect from a great explainer video company, and we’ll share them with you today.

This way you are less confused and know exactly what to look for!

1. Should offer high-quality Animation videos

You can expect to find a company that produces high-quality Animation videos if you want your animated marketing video to be of the highest quality.

This is particularly important because explanatory videos are created to give your audience a wow and a first impression. To achieve this, you need a high quality of your videos to highlight and show what makes your business unique.

The only way to determine if an Animation video production company is capable of producing high-quality videos is to watch their own sales video and portfolio.

Your own sales video should grab your attention right from the start – if you can’t with your sales video, why would you think they would do it to you? If that doesn’t catch your attention, this company is definitely not for you.

After testing and approving this company’s presentation method, switch to its portfolio. Take a look at previous work, how do you present another brand? How are they visual, boring, or eye-opening? Do you work with different styles and are you good at them? Is this an entertaining video? Is the audio good and clear? Are you sending a direct message?

A high-quality marketing video should be a good combination of great style and a quick message. After selecting this first checkbox, continue to the next point.

2. Make your Animated videos fully customizable

Your company video should show the true spirit of your brand. This is why customization is so important: The video company of your choice must provide a video that is tailored to your brand.

Some companies reuse their animations or rely on background, voice-over, or color palette templates. If you find out in her previous work: Warning! Cancel the mission! If they did this with previous customers, they will do it with you.

High-quality sales videos require a unique visual identity and your own voice. It is important that you are clear: say your brand essence every second. A video that looks like any other existing explanatory video is neither profitable nor helpful for your marketing goals.

Some companies do this because by reusing the same elements in each video, they can cut costs and offer cheaper options. They rely on the fact that some people don’t mind their videos being changed by others simply because what they’re looking for is a cheaper option.

But your brand needs a different identity to be recognized. Look out for companies whose videos look exactly the same, or with normal and flat messages that can apply to everyone.

Instead, choose a company that offers fully customized videos that are tailored to your needs and focus on your specific audience.

She. He is an expert in his work

Your corporate Animated video company must consist of experienced and real professionals. You wouldn’t want to be someone’s Guyana pig!

It is aimed at companies that have worked with big names in many industries because they are the most experienced video companies and have the best reputation.

We are not saying that it is necessary because we are kind of experienced scales or something. We know that an Animation video production company should specialize in their work because they have improved the way they work over the years.

4. Your favorable price

Sales videos are a wonderful investment if done properly. A great explanatory video company needs to understand this and find a balance between price and benefit. If quality and customization are high, profits will follow.

Of course, many companies only make decisions based on their budget, and that’s not a bad thing at all – we understand why money is such a big problem. But that’s why corporate videos should be viewed as an investment.

When you find a company that creates the best video for your brand, you benefit from all the advantages of a commentary video: traffic increases, you get more qualified leads and rankings in search rankings. Will look high. However, these benefits are a direct result of the perfect video.

And then you get the best team out there. Fraud leads to bad script and poorly animated video – which means people don’t take you seriously and you lose your money. So keep that in mind when budgeting your video!

A cheap video takes you far. On the other hand, if you invest a little more in high-quality corporate videos, you will achieve good results over many years.

If you would like a longer and more detailed version of this manual, we will talk about it in this free e-book: How to choose the right interpreter-video company for your company! Click on it and save it later as we now need to discuss some of the key aspects of sales videos that you should consider.

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How important it is to use Whiteboard Animation videos for your company https://amazingvideoadz.com/how-important-it-is-to-use-whiteboard-animation-videos-for-your-company/?utm_source=rss&utm_medium=rss&utm_campaign=how-important-it-is-to-use-whiteboard-animation-videos-for-your-company https://amazingvideoadz.com/how-important-it-is-to-use-whiteboard-animation-videos-for-your-company/#respond Fri, 31 Jul 2020 20:15:01 +0000 https://amazingvideoadz.com/?p=9019 It is said how important it is to use Whiteboard Animation videos for your company! We live in a time when it is almost a sin for businesses not to use Whiteboard Animation video content. This video is basically everywhere. If you don’t create a video for your business, you will be left behind. But […]

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It is said how important it is to use Whiteboard Animation videos for your company!

We live in a time when it is almost a sin for businesses not to use Whiteboard Animation video content. This video is basically everywhere. If you don't create a video for your business, you will be left behind.

But why is it like that? Why does this Animation video win on text every time? What are the advantages of implementing Animation video content in a brand’s marketing strategy? If you still have doubts, don’t worry anymore – let’s talk about the importance of using video for your business.

If the battle is Whiteboard Animation video against text, the video wins every time

Did you know that our content makes Animation video content 50,000 times faster than text? For this reason, it is not surprising that consumers prefer to read videos than to explain about a company.

And the reason is that people avoid things that cause a high level of intellectual stress, which isn’t surprising for those of us who are very late (and to be honest, we all don’t). Are!). That is why we choose tasks that depend on how easy they are to implement.

So if you want your message to reach your audience, the best way to use the video is to communicate with it.

By simply adding them to your website, videos improve your SEO

Search engine optimization doesn’t work magically – you have to understand the logic of search engines. For example, if you want to go high in search engines like Google, you should keep an eye on what your target audience is spending on your website.

Why? Since this is something search engines take very seriously – if your audience spends a lot of time on your website, it means that it is useful and relevant to them. Search engines take this as a good sign and increase your ranking.

But it all depends on what type of content you’re using. For example, if you have Animated video content, users will spend more time on your website and watch those videos.

Because Animated videos are engaging and contain a lot of information that is easy to implement, people love them! They definitely play every Animation video that stands in their way. So if you’re careful, use video content in important parts of your website, like B. on your landing page.

If you have an Animated video embedded on your website, you are 53 times more likely to appear on Google. This will definitely send a positive signal to these search engines!

You will rank high in the other major search engines!

Okay, so you’ve read “the second largest search engine” and you’re probably thinking “bang”, right? If that’s the case, I’m afraid to tell you that you’re wrong.

Don’t be confused You may think it’s a social network or just a video platform, but YouTube is actually a search engine and also a very important one! People go to YouTube to find things – not just cat videos, but also guides, videos, and most instructional videos.

From “How to make a microwave from a palm tree” to “How to change a light bulb”, you can find all your information on YouTube – and your audience knows it.

Your ideal audience when YouTube needs solutions or answers. This is why content that is important for YouTube searches is of crucial importance for the awareness and awareness of your brand.

Video content is (of course) the ticket to your YouTube success. But educational video content gives you gold!

Video gives your audience a sense of strong connection to your brand

Video content (especially animated video content) strongly depends on the ability to tell stories. With animation, you can create characters and scenarios that your audience can identify with.

In addition, when using cartoon animations, create a link to the cartoons your audience saw as a child. Emotions

The stories you can tell with videos are really effective in building strong relationships and trusting a really diverse audience! For more information on this article, see this article about cartoon videos and their effectiveness.

Only one Animated video can be used for many things

Recycling content is one of the keys to modern marketing, and there is too much juice to squeeze out of video content! If your budget is tight or you want to test the water with your first video, you can create a lot of other content.

For example, you can create a teaser for your website. You can also use parts of your video as fun answer GIFs on Twitter or Instagram-friendly (in short, “how-to-videos” are a great option). Can use You can edit your video to create a new one.

This makes videos even more valuable because it increases their value even further.

Videos are also versatile. You can use them anywhere for maximum impact. Add them to email marketing and social media, embed them anywhere on your website and blog posts. Videos improve your performance in every corner. Is.

Video is gold for social media and email marketing

Video has dominated social media, that’s a fact. We know, you know, Facebook definitely knows. And the fact that Facebook (undoubtedly a social giant) offers many functions for centralizing videos has something special: 360 videos, Facebook Live, Lifetime;

You are aware of the growing importance of video in consumer life. And here’s what you should know: Video combines text and images to generate 1,200% more shares.

Most users share a company’s video as long as it’s not entertaining. Since video content creates all kinds of conversations, you have the ability to give your brand the ability to share those conversations. Do the middle.

Video works just as well with email marketing.

Email marketing is powerful. However, if you include the word “video” in your email subject line, video can increase this performance by increasing the opening rates.

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4 common reasons why your descriptive Animated video doesn’t work https://amazingvideoadz.com/4-common-reasons-why-your-descriptive-animated-video-doesnt-work/?utm_source=rss&utm_medium=rss&utm_campaign=4-common-reasons-why-your-descriptive-animated-video-doesnt-work https://amazingvideoadz.com/4-common-reasons-why-your-descriptive-animated-video-doesnt-work/#respond Fri, 31 Jul 2020 20:05:37 +0000 https://amazingvideoadz.com/?p=9012 4 ways to increase your lead generation with Animated video Therefore, the Animated video you are describing is not working as expected and you are beginning to believe that such an Animated video is not working at all. Well, not that quickly. Descriptive Animated videos are a great marketing tool for any business and should […]

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4 ways to increase your lead generation with Animated video

Therefore, the Animated video you are describing is not working as expected and you are beginning to believe that such an Animated video is not working at all. Well, not that quickly.

Descriptive Animated videos are a great marketing tool for any business and should increase your sales and conversions.

And if not, something bad has probably happened to them.

It’s easy to point out a non-professional descriptive Animated video, but it takes a trained eye to figure out what’s wrong with it.

After many years of great commentary Animated videos, we all know Inks and Out – and we’re here to help you. Here are some common mistakes that can cause your descriptive Animated video to perform poorly. Read on to learn how to fix them!

1. You have a bad script … or no script at all

The script is the basis for all types of Animated videos. From a film masterpiece to a great lesson, a proper script is the foundation on which it is built. Explanatory videos are no exception!

It usually starts with an idea that is discussed with the authors and the production team, and then becomes the original script that is used in all of the following steps. The script is important so that everyone can do their job effectively: painter, animator, sound actor and sound technician;

Many people don’t know how important this first step is, and they can even skip it! And just like a house with no foundation, your video will be completely isolated if you don’t have the right script.

It is always the best choice to trust at least one professional screenwriter. However, if you have already developed your script and want to know if something is wrong, check whether one of the following elements is present:

Too much self-involvement: is your script just “I, I, I”? You can’t just talk about how big your business is, because then the video explaining you will fail. Descriptive Animated videos need to focus on the audience, their needs, and how your business can meet them.

Completely indifferent and boring: if your video doesn’t catch your audience’s attention right from the start, it’s not a good thing. Your script must be absolutely impressive from the start. It should be well built and effective.

Weak structure: a story, a middle, and an end form the logical structure of each narrative. It just makes sense – your audience has a problem, a solution, and your company can deliver it. If your video doesn’t follow this simple structure, there is something wrong with your script.

So don’t worry if you have a weak script! It’s not difficult to create a great one. You can learn all about it in this free e-book: How to write a script for your entertaining video.

2. You give too much information and your Animated video becomes too long

Did you know that the perfect length for descriptive Animated videos is two minutes? Everything takes more than two minutes. And it contains backup data.

The attention span of people is shorter and they get shorter with each generation. In fact, older generations are sometimes more patient, but like millennial short videos. It is important to consider who we are meeting!

In any case, the rule of thumb is that each explanatory video is longer than two minutes. If your current video is longer, it’s time to cut it.

Sometimes you will find that it takes longer because you have so much information to share! Well, there’s a big red flag.

3. An Animated video that is too full of information will confuse your audience.

As our attention span gets shorter and shorter, any Animated video that’s too long, boring, or annoying will distract your audience and completely nullify the purpose of the explanatory video!

So health is important. Send a direct message and leave out anything you don’t need. Keep your Animated videos short and sweet.

4. You have a normal Animated video

Oh, normal content! Still, everyone should know better and avoid common materials like the plague.

But sometimes generic videos can be tempting to rely on: still, they’re cheap and may still work; OK?

If you’re looking for an Animated video that looks just like any other video out there, go ahead. However, a descriptive Animated video that can easily be replaced by a video from your competition does not communicate what makes your brand unique.

And it is the uniqueness that distinguishes your brand. If you want an explanatory video that is really effective, it must breathe every second and keep your brand alive. It is a must for every partner to advertise every program.

Making a video out of pre-filtered parts or imitating a viral video won’t get you anywhere. People will be bored and will not remember you. On average, this is a shortcut, similar to many that use the same formula.

So customization is key. Identify what makes your brand unique and then put it into words and images.

Also, keep in mind that there are many types of commentary videos and you should choose a brand that best fits your branding spirit.

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